Organic Plant Health Announces Agreement with Kaleidoscope – Top National Branding & Package Design Firm – to Commercialize Packaging
CHARLOTTE, N.C., June 15, 2011 /PRNewswire/ — Organic Plant Health, Inc. (OPHI), (OTC-PK: OPHI) an exclusive manufacturer and distributor of organic-based fertilizers and soil conditioners, announced that it has signed an agreement with internationally renowned, brand design realization firm Kaleidoscope, to begin developing Organic Plant Health’s new brand identity. Headquartered in Chicago and with offices in New York and the United Kingdom, Kaleidoscope has built its reputation developing the brands of such top companies as Kellogg’s, Nabisco, Nestle, Heinz, Kraft Foods, Miller/Coors, McDonalds, Pepsi, and countless others. Kaleidoscope designs a creative strategy for its clients to best develop brand recognition and implement effective go-to-market solutions.
“This is a gigantic step forward towards taking our company brand to much greater heights, and the most exciting thing we have done since becoming a publicly traded company,” said Billy Styles, OPHI’s CEO and Co-founder. “Kaleidoscope has worked with many elite Fortune 500 companies over the years and their highly innovative team is committed to helping our brand achieve national prominence and greatly increased name recognition in the next few years. They have already begun laying out their strategy for Organic Plant Health and will provide us with more detailed information in the coming weeks.”
“Passion and leadership can make a big difference between a good business and a great one. When that passion becomes a compelling emotion that captivates others, it’s the making for a great brand,” says Gary Chiappetta, President & Managing Partner of Kaleidoscope. “The bottom line is that Billy Styles knows his business,” says Carrie Mapes, Director of Account Strategy & Planning at Kaleidoscope. “Billy is a 5th generation farmer who is passionate about what this planet gives us and what Organic Plant Health can give back. He is passionate about how the everyday gardener can nourish the earth that satisfies our appetite and feeds the soul. Working with OPHI is not about getting another consumer product to market, it’s about educating people to know how to use their garden as a way to give back, to yield the best results, naturally,” said Ms. Mapes. “Working with the raw energy of an entrepreneur like Billy Styles is a fantastic opportunity,” says Chiappetta. “When you feel that energy, your initial response is I want to be a part of that growth and help make it happen.”
Kaleidoscope is the integrated brand design realization firm that provides breakthrough packaging solutions that are swift and smart. Our collaborative culture, our ability to synthesize opposing ideas, and our integrated services allows us to deliver solutions that are highly effective. For more information go to http://www.thinkkaleidoscope.com/
About Organic Plant Health
Based in Charlotte, NC, Organic Plant Health (OPHI) provides organic-based, natural and environmentally responsible fertilizers, soil conditioners, herbicides, insecticides and fungicides for the continual care of residential and commercial landscapes.
Organic Plant Health brand products are currently sold in more than 20 Master and Independent Retailers across the Carolinas from Raleigh, NC to Greenville, SC. Key customers using Organic Plant Health products are environmentally conscious Do-It-Yourself homeowners and commercial landscape companies, secondary markets served include real estate development companies, vineyards and agriculture.
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements as a result of various factors, and other risks. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and Organic Plant Health takes no obligation to update such statements.
Ph. (704) 745-OPHI (6744)
SOURCE Organic Plant Health, Inc.