Synapse Helps Make Clean Electricity Affordable for Low Income Households in India
SEATTLE, June 30, 2011 /PRNewswire/ — Synapse Product Development engineers are currently helping Simpa Networks realize their idea to bring clean, safe, and sustainable energy services to 20 million people by 2020 through a pay-as-you-go in-home solar energy system.
“We are always looking for ways to work with Clients whose values are culturally similar to ours,” said Chris Massot, Vice President of Sales & Marketing of Synapse. “Working with Simpa is a wonderful opportunity for us to use technology to promote the expansion of sustainable energy.”
Synapse designed and built the Simpa Regulator(TM) prototypes currently being tested with customers in Bangalore, India. The Simpa Regulator(TM) hardware platform enables the Progressive Purchase(TM) pricing model by metering and adjusting electricity availability in response to the entry of payment codes by customers. The result is a secure, low-cost, intuitive, rugged, and tamper proof device that allows Simpa to test and prove their new pricing model with real customers, giving them valuable new information about customer needs and desires.
“Our engineering team developed a cost-optimized hardware platform in a tamper-proof enclosure running an encrypted payment entry and validation scheme,” said Cameron Charles, Project Manager at Synapse. “This has been a great opportunity for our team to design something for a set of users who would not normally have access to this type of product.”
Nearly 1.6 billion people lack access to electricity, and another one billion lack reliable grid connections. Most rely on traditional fuel such as kerosene for lighting and often need to travel great distances for services such as mobile phone charging. These energy expenditures can consume up to 30% of household income.
“We are thrilled to be partnering with Synapse through this critical phase of development,” said Paul Needham, President of Simpa Networks. “Their team was able to understand our requirements and develop a solution that was ready for installation in customer homes. Based on our synthesis of customer feedback, Synapse was able to quickly turn around new iterations of our Simpa Regulator(TM) which were back in front of customers right away for real-time testing.”
About Synapse Product Development
Synapse Product Development solves the most difficult engineering challenges from concept through manufacturing for the leading consumer electronics and life-sciences companies in the world. Synapse was founded in 2001 and is headquartered in Seattle, Washington.
About Simpa Networks
Simpa Networks, Inc. designs and markets high quality solar home systems that are sold on a pay-as-you-go basis to households and small businesses at the base of the economic pyramid. Simpa Networks is located in San Francisco, California.
SOURCE Synapse Product Development