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GM U.S. Sales Increase 8 Percent in July on Cruze, Crossover Demand

August 2, 2011

DETROIT, Aug. 2, 2011 /PRNewswire/ –

  • July retail sales rise 6 percent year over year, and up 1 percent versus June
  • Chevrolet Cruze records fourth-straight month of sales over 20,000
  • Crossover retail sales rise 17 percent led by Chevrolet Equinox and GMC Terrain
  • Large pickups: total sales up 2 percent and retail sales rise 5 percent versus June

Driven by continued strong demand for the company’s lineup of fuel-efficient cars and crossovers, and by improving full-size pickup truck sales, General Motors dealers in the United States reported 214,915 total sales in July, an 8-percent gain compared to July 2010.

Retail sales for GM’s brands rose 6 percent for the month compared to a year ago, and were 1 percent higher than June.

In July, total sales of the Chevrolet Cruze were above 20,000 for the fourth-straight month, delivering 24,648 units. The 32 miles-per-gallon highway-rated GMC Terrain and Chevrolet Equinox compact crossovers saw a combined retail sales increase of 73 percent during the month.

Total sales for GM’s full-size pickups – Chevrolet Silverado and Avalanche, and GMC Sierra, increased 2 percent from June, while retail sales – those to individuals – rose 5 percent compared to last month.

“Sales of our fuel-efficient cars like the Chevrolet Cruze and our crossovers remain strong, and we’re now also seeing the seasonal lift in full-size pickups that we expected,” said Don Johnson, vice president, U.S. Sales Operations.

The U.S. auto sector has faced several significant headwinds in the past several months. Nonetheless, the industry is poised to regain some of its lost momentum in the second half of the year, aided by higher supply and pent-up demand.

“There are people who put off vehicle purchases because of uncertainty about fuel prices, vehicle availability and the economy,” Johnson said. “As these conditions improve in the latter half of this year, many of these buyers will return to the market.”

GM’s 2011 U.S. industry forecast, originally announced in January, remains unchanged at 13 million to 13.5 million units, but the company expects total industry sales to end the year in the low end of this range, Johnson said.

Passenger Cars

Total sales of GM passenger cars increased 8 percent during July, compared to a year ago. Retail sales for cars rose 9 percent for the month on the continuing strength of the Cruze. The Cruze Eco, which delivers an estimated 42 miles-per-gallon highway, accounted for 19 percent of the model’s retail sales during the month.

The all-new Buick Regal continued to appeal to new consumers, more than doubling retail sales from a year ago. For the month, approximately 33 percent of Regal sales were turbo models. Chevrolet Camaro retail sales rose 7 percent, as demand for the all-new convertible model continued to rise.

Year to date through July, retail sales for GM’s passenger cars are up 37 percent.

Crossovers

Total crossover sales increased 20 percent compared to last July, while retail sales climbed 17 percent. Retail sales of Equinox and Terrain were up 75 percent and 67 percent respectively, while retail sales for the GMC Acadia improved 33 percent.

Year to date through July, retail sales of GM’s crossovers increased 25 percent.

Full-Size Pickups

Compared to June, combined sales of Silverado, Avalanche and Sierra sales increased 2 percent, and retail sales rose 5 percent. Silverado retail sales increased 7 percent, compared to June, while Sierra retail sales rose 2 percent compared to last month – the best month of the year for GMC’s full-size pickup.

Total sales of GM’s full-size pickups declined 3 percent versus a year ago.

“The increase in industry sales of full-size pickups is consistent with our forecast, as more truck buyers come back into the market,” Johnson said. “We expect continued modest growth in the segment for the remainder of the year, and are positioned to meet the increase in demand.”

For the year to date through July, total pickup sales of 306,439 units represent a 9-percent increase compared to the same period in 2010. For the year, retail sales for GM’s full-size pickups are up 9 percent. Through July, estimated retail market share for the Silverado, Avalanche and Sierra has grown more than 2.5 percentage points.

Fleet and Commercial

Compared to last year, July fleet sales increased 13 percent, as the company posted its 16th consecutive month of commercial sales gains.

Fleet deliveries accounted for 26 percent of GM’s total sales for the month.

Month-end dealer inventory in the United States stood at about 538,000 units, down about 67,000 units compared to June and about 115,000 units higher than July 2010.

Brand Key Facts:

  • Chevrolet: Chevrolet dealers delivered 149,005 total vehicles in July, a 6-percent increase over July 2010. Retail sales for Chevrolet were up 9 percent, for the eleventh straight month of retail sales increases for the brand. For Cruze, total sales surpassed 20,000 for the fourth month in a row at 24,648. Equinox retail sales rose 75 percent. Year-to-date, Chevrolet total sales are up 14 percent and retail sales are 23 percent higher than in 2010 (read more).
  • Buick: Buick reported 16,873 total sales, a four-tenths percent increase compared to last year. This includes a 1-percent increase in year-over-year retail sales, led by demand for the all-new Regal and Regal Turbo. July was the 22nd consecutive month of year-over-year total and retail sales gains for the brand. Year-to-date Buick total sales are 27 percent higher than the first seven months of 2010, while retail sales have risen 28 percent for the year (read more).
  • GMC: GMC reported its best month of 2011 with total sales of 37,918, a 36-percent increase compared to the same month last year. Retail sales were up 17 percent for the brand on strong demand for the Terrain (up 67 percent) and the Acadia (up 33 percent). Sierra retail sales rose 2 percent year over year and increased 2 percent compared to June. July also marked the 22nd consecutive month of year-over-year total and retail sales increases for the brand. Through July, GMC total sales are up 25 percent, while retail sales have risen 23 percent (read more).
  • Cadillac: Cadillac reported total sales of 11,119 for July, a 26-percent decrease versus last July which included a significant reduction in sales to fleets. For the month, retail sales decreased 26 percent. For the year-to-date, Cadillac total sales are up 9 percent while retail sales have increased 17 percent (read more).
  • Fleet sales for GM’s four brands were 56,357 for the month, a 13-percent increase compared to last year’s July. Sales to commercial customers increased 5 percent – the 16th consecutive month of commercial fleet sales gains. Fleet accounted for 26 percent of GM total sales during the month.

About General Motors – General Motors (NYSE: GM, TSX: GMM), one of the world’s largest automakers, traces its roots back to 1908. With its global headquarters in Detroit, GM employs 202,000 people in every major region of the world and does business in more than 120 countries. GM and its strategic partners produce cars and trucks in 30 countries, and sell and service these vehicles through the following brands: Baojun, Buick, Cadillac, Chevrolet, GMC, Daewoo, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling. GM’s largest national market is China, followed by the United States, Brazil, the United Kingdom, Germany, Canada, and Italy. GM’s OnStar subsidiary is the industry leader in vehicle safety, security and information services. More information on the new General Motors can be found at www.gm.com.

      GM U.S. Deliveries for July 2011 - Divisional Brand Level
                                                      (Calendar Year-to-
                                                            Date)
    *S/D Curr: 26              July                  January -  July
    -------------              ----                  ---------------
    *S/D Prev: 27      2011    2010 % Chg  %Chg       2011        2010   %Chg
                                            per
    -------------      ----    ---- Volume   S/D      ----        ----  Volume
                                    ------  ---                         ------
    Vehicle Total   214,915 199,692    7.6  11.8 1,476,548   1,280,213    15.3
        Brand Total 214,915 199,432    7.8  11.9 1,476,548   1,269,009    16.4
        Other Brand
         Total            0     260  ***.* ***.*         0      11,204   ***.*
        -----------     ---     ---  ----- -----       ---      ------   -----

    GM Vehicle
     Deliveries by
     Marketing
     Division
    --------------
                       2011    2010   %Chg  %Chg      2011        2010    %Chg
                                             per
                       ----    ---- Volume   S/D      ----        ----  Volume
                                    ------   ---                        ------
    Buick Total      16,873  16,799    0.4   4.3   110,472      86,831    27.2
    Cadillac Total   11,119  14,919  -25.5 -22.6    87,241      79,704     9.5
    Chevrolet Total
     **             149,005 139,916    6.5  10.6 1,053,553     922,359    14.2
    GMC Total **     37,918  27,798   36.4  41.7   225,282     180,115    25.1
        Brand Total 214,915 199,432    7.8  11.9 1,476,548   1,269,009    16.4
    HUMMER Total          0     210  ***.* ***.*         0       3,139   ***.*
    Pontiac Total         0      20  ***.* ***.*         0         947   ***.*
    Saab Total            0       0  ***.* ***.*         0         608   ***.*
    Saturn Total          0      30  ***.* ***.*         0       6,510   ***.*
        Other Brand
         Total            0     260  ***.* ***.*         0      11,204   ***.*
    GM Vehicle
     Total          214,915 199,692    7.6  11.8 1,476,548   1,280,213    15.3
    ----------      ------- -------    ---  ---- ---------   ---------    ----
    *  Twenty-six selling days for the July period this year and twenty-
    seven for last year.
    **Calendar Year 2010 includes GMC & Chevrolet Dealer deliveries of
    commercial vehicles distributed by America Isuzu Motors, Inc.

            GM U.S. Deliveries for July 2011 by Model
                                                      (Calendar Year-to-
                                                            Date)
                               July                     January - July
                               ----                    ---------------
                      2011    2010  % Chg    %Chg      2011        2010   %Chg
                      ----    ---- Volume per S/D      ----        ---- Volume
                                   ------ -------                       ------
    Selling
     Days
     (S/D)              26      27
    -------            ---     ---
    Enclave          6,145   5,039   21.9    26.6    34,149      31,286    9.2
    LaCrosse         5,971   7,047  -15.3   -12.0    35,298      37,456   -5.8
    Lucerne          1,233   3,010  -59.0   -57.5    15,513      15,915   -2.5
    Regal            3,524   1,703  106.9   114.9    25,512       2,174  ***.*
        Buick
         Total      16,873  16,799    0.4     4.3   110,472      86,831   27.2
        ------      ------  ------    ---     ---   -------      ------   ----
    CTS              4,449   5,516  -19.3   -16.2    31,454      24,601   27.9
    DTS                715   1,207  -40.8   -38.5     9,453      10,221   -7.5
    Escalade           914   1,252  -27.0   -24.2     7,859       8,766  -10.3
    Escalade
     ESV               605     762  -20.6   -17.5     4,402       4,150    6.1
    Escalade
     EXT               171     195  -12.3    -8.9     1,067       1,008    5.9
    SRX              4,133   5,723  -27.8   -25.0    30,333      28,378    6.9
    STS                132     259  -49.0   -47.1     2,661       2,404   10.7
    XLR                  0       5  ***.*   ***.*        12         176  -93.2
        Cadillac
         Total      11,119  14,919  -25.5   -22.6    87,241      79,704    9.5
        --------    ------  ------  -----   -----    ------      ------    ---
    Avalanche        1,621   2,026  -20.0   -16.9    10,339      11,453   -9.7
    Aveo             3,349   4,238  -21.0   -17.9    24,615      24,715   -0.4
    Camaro           7,671   7,486    2.5     6.4    56,432      53,864    4.8
    Caprice             90       0  ***.*   ***.*       155           0  ***.*
    Chevy C/
     T
     Series              0       0  ***.*   ***.*         0           8  ***.*
    Chevy W
     Series              0      17  ***.*   ***.*         0         209  ***.*
    Cobalt              21   7,339  -99.7   -99.7       835      84,733  -99.0
    Colorado         3,169   2,195   44.4    49.9    19,283      13,856   39.2
    Corvette         1,291   1,199    7.7    11.8     8,187       7,554    8.4
    Cruze           24,648       0  ***.*   ***.*   147,620           0  ***.*
    Equinox         17,094   9,869   73.2    79.9   112,932      76,859   46.9
    Express          5,343   5,524   -3.3     0.4    38,299      33,783   13.4
    HHR                317   9,696  -96.7   -96.6    35,819      47,772  -25.0
    Impala           7,327  14,565  -49.7   -47.8   110,971     104,056    6.6
    Kodiak
     4/5
     Series              0      37  ***.*   ***.*        10       1,082  -99.1
    Kodiak
     6/7/8
     Series              0       4  ***.*   ***.*         0         196  ***.*
    Malibu          19,529  20,458   -4.5    -0.9   142,312     128,775   10.5
     Silverado-
     C/K
     Pickup         33,121  34,664   -4.5    -0.8   215,906     201,446    7.2
    Suburban
     (Chevy)         4,265   3,708   15.0    19.4    22,871      25,865  -11.6
    Tahoe            5,741   6,912  -16.9   -13.7    39,754      43,602   -8.8
    TrailBlazer          0       2  ***.*   ***.*        33         207  -84.1
    Traverse        14,283   9,977   43.2    48.7    64,310      62,248    3.3
    Uplander             0       0  ***.*   ***.*         0          76  ***.*
    Volt               125       0  ***.*   ***.*     2,870           0  ***.*
         Chevrolet
         Total     149,005 139,916    6.5    10.6 1,053,553     922,359   14.2
         --------- ------- -------    ---    ---- ---------     -------   ----
    Acadia          10,424   5,574   87.0    94.2    50,235      40,898   22.8
    Canyon           1,422     639  122.5   131.1     5,570       4,206   32.4
    Envoy                0       1  ***.*   ***.*         5          73  -93.2
    GMC C/T
     Series              0       0  ***.*   ***.*         0          52  ***.*
    GMC W
     Series              0      21  ***.*   ***.*         0         293  ***.*
    Savana           1,219   1,748  -30.3   -27.6    11,355       8,387   35.4
    Sierra          12,596  11,910    5.8     9.8    80,194      67,518   18.8
    Terrain          7,302   3,788   92.8   100.2    48,666      30,903   57.5
    Topkick
     4/5
     Series              0       7  ***.*   ***.*         5         823  -99.4
    Topkick
     6/7/8
     Series              0       4  ***.*   ***.*         8         347  -97.7
    Yukon            2,238   2,416   -7.4    -3.8    17,402      14,177   22.7
    Yukon XL         2,717   1,690   60.8    67.0    11,842      12,438   -4.8
        GMC
         Total      37,918  27,798   36.4    41.7   225,282     180,115   25.1
        ---         ------  ------   ----    ----   -------     -------   ----
        Brand
         Total     214,915 199,432    7.8    11.9 1,476,548   1,269,009   16.4
        ------     ------- -------    ---    ---- ---------   ---------   ----
        HUMMER
         Total           0     210  ***.*   ***.*         0       3,139  ***.*
        ------         ---     ---  -----   -----       ---       -----  -----
        Pontiac
         Total           0      20  ***.*   ***.*         0         947  ***.*
        -------        ---     ---  -----   -----       ---         ---  -----
        Saab
         Total           0       0  ***.*   ***.*         0         608  ***.*
        ------         ---     ---  -----   -----       ---         ---  -----
        Saturn
         Total           0      30  ***.*   ***.*         0       6,510  ***.*
        ------         ---     ---  -----   -----       ---       -----  -----
        Other
         Brand
         Total           0     260  ***.*   ***.*         0      11,204  ***.*
        ------         ---     ---  -----   -----       ---      ------  -----
        GM
         Vehicle
         Total     214,915 199,692    7.6    11.8 1,476,548   1,280,213   15.3
        --------   ------- -------    ---    ---- ---------   ---------   ----

SOURCE General Motors


Source: newswire



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