Aviation Week Named Official Media Partner for Singapore Air Show
Posted on: Monday, 13 February 2006, 15:00 CST
NEW YORK, Feb. 13 /PRNewswire/ -- McGraw-Hill Aerospace & Defense has reached agreement with the new ownership of the Singapore Air Show, to be its Official Media Partner commencing with the February 26-2 March, 2008 event at Singapore's Changi International Airport.
McGraw-Hill A&D and its Aviation Week information and media products will support the Singapore show, now known as Changi International Airshow (CAS) with print, electronic and event access to its audience of 1.2-million aviation, aerospace and defense professionals in 180 countries.
The agreement includes cooperative advertising, event advisory, exclusive distribution points, and marketing programs. Aviation Week & Space Technology and Aviation Week ShowNews, a daily magazine produced on-site in Singapore, will be the lead publications for CIAS. In addition, the group's Business & Commercial Aviation, Overhaul & Maintenance, Defense Technology International, AviationNow.com, and Aviation Week Conferences & Exhibitions will be involved in the global communications program for the air show.
"Our relationships with the Singapore business community, the show organizers and the Asian aerospace industry spans several decades, and we welcome this opportunity to step up to a new level of involvement and support as the region paces development in aerospace and defense," said McGraw-Hill Aerospace & Defense Executive Vice President/Publisher Kenneth E. Gazzola "Moreover, our media and information services lend a powerful foundation as the event transitions to new ownership and venue."
The new ownership of CAS is investing millions to elevate the importance of the event. This includes moving the event to a new runway with access to the static line, new exhibit chalet and exhibition facilities, installing a modern communications and IT infrastructure, and reaching an agreement with a new media partner that can bring a global, multimedia presence to the show.
"Aviation Week provides the Changi International Airshow with global leadership in all key world regions and industry sectors, including commercial air transport, military, space, business aviation and MRO," said Jimmy Lau, Managing Director, of CAS. "In addition, our growing event and markets provide Aviation Week a new level of visibility throughout Asia."
About McGraw-Hill Aerospace & Defense
McGraw-Hill Aerospace & Defense, a division of The McGraw-Hill Companies, is the largest multimedia information and services provider to the global aviation and aerospace industry, and includes publications such as Aviation Week & Space Technology, Defense Technology International, Aviation Daily, Overhaul & Maintenance, Aerospace Daily & Defense Report, ShowNews, Business & Commercial Aviation, The Weekly of Business Aviation, and the World Aerospace Database and its print companion, World Aviation Directory. The group's web portal, http://www.aviationnow.com/, offers the industry's most reliable news, information, intelligence and features, and its Aviation Week Intelligence Network (AWIN) at http://www.aviationweek.com/awin is the industry's most integrated business tool for managers, business developers, buyers and technical professionals across the entire aviation and aerospace field. McGraw-Hill A&D also produces 12 executive events in the MRO and Programs and Defense sectors.
About The McGraw-Hill Companies
Founded in 1888, The McGraw-Hill Companies is a leading global information services provider meeting worldwide needs in the financial services, education and business information markets through leading brands such as Standard & Poor's, McGraw-Hill Education, BusinessWeek and J.D. Power and Associates. The Corporation has more than 290 offices in 38 countries. Sales in 2005 were $6.0 billion. Additional information is available at http://www.mcgraw-hill.com/.
About Changi International Airshow
Changi International Airshow (CAS) will be held in Singapore on a biennial basis, beginning 26 February 2008.
The event is organized by Changi International Airshow & Events Pte Ltd., a joint venture between the Civil Aviation Authority of Singapore (CAAS) and the Defence Science & Technology Agency (DSTA), a subsidiary of Singapore's Ministry of Defence.
Managing Changi International Airshow & Events Pte Ltd are Chairman, Lim Chin Beng, an aviation veteran, and Jimmy Lau, former Managing Director of Asian Aerospace Pte Ltd.
McGraw-Hill Aerospace & Defense
CONTACT: Rob KulatKulat Communications(732) 219-5816kucomm@hotmail.com
Web site: http://www.mcgraw-hill.com/http://www.aviationnow.com/http://www.aviationweek.com/awin
Source: PRNewswire
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