China/Asia Market to Be Featured at CASMA 2006 Shanghai
Posted on: Tuesday, 29 August 2006, 09:00 CDT
WASHINGTON, Aug. 29 /PRNewswire/ -- The Computer Assisted Sales and Marketing Association (CASMA) will tackle the challenges of doing business in the exploding China/Asia market at "A Global Marketplace" themed Airline Distribution Conference in Shanghai, 16-19 October, Portman Ritz-Carlton. Airline and airline industry representatives will learn about the tools and techniques necessary to enter this expanding market and gain critical knowledge for doing business in China/Asia. Register online at http://www.casma.org/.
Airline Industry hot topics include: GDS/Airline negotiations and the impact that deregulation is having on the industry. Charlie Sultan, Managing Director of Sales Planning & Strategy with American Airlines, will be featured in the Thursday, 19 October closing session entitled "Life After GDS Deregulation -- The Airlines' Perspective." During this interactive session discussion topics will include data ownership, managing booking fees, preferred supplier relationships and a Question and Answer session.
Other strategic sessions will feature: Abacus on Successfully Conducting Business in Asia; Payment Challenges in China featuring UATP and China market specialist BilltoBill, moderated by Edgar, Dunn's Lance Blockley. To see a full agenda, visit http://www.casma.org/.
CASMA continues to bring education and technology updates to the membership with workshops on Meta Search and the Expansion in New Markets; Internet Globalization; GDS updates -- with focus on Asia; and, featured speakers such as Beatrice Tarka, President of Mobissimo and an opening session by Travelsky President Zhu Yong who will address the Chinese market specifically.
Registrations are currently underway through 15 September, with more than 20 airlines registered and more registering every week.
The cost is $1,695.00 USD per attendee which includes accommodations during the conference, most meals, conference materials and all meetings.
For further information, visit http://www.casma.org/. Registration, agenda, details at http://www.casma.org/.
CONTACT: Richard Lowry, CASMA Secretary, +1-954-447-8123, Richard.lowry@spiritair.com
CASMA
CONTACT: Richard Lowry, CASMA Secretary, +1-954-447-8123,Richard.lowry@spiritair.com
Web site: http://www.casma.org/
Source: PRNewswire
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