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America’s Cultural Melting Pot Heats Up Spice Sales to $2.9 Billion

September 7, 2006
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NEW YORK, Sept. 7 /PRNewswire/ — As immigrant cultures continue assimilating into mainstream America, the American palate has awakened to global flavors, as evidenced by steadily increasing spice sales. By year’s end, sales of salts/salt substitutes, spices, extract/flavoring/food coloring, and pepper will reach $2.9 billion, according to Spices and Seasonings in the U.S., a new report from market research publisher Packaged Facts.

Yet it’s the spice category alone that showed growth in 2005, with tracked sales reaching $1.13 billion. Increased interest in ethnic and multi-cultural cuisines, owing to the ethnic influence and availability of more exotic products, has contributed significantly to the increased demand for various spices. All other categories saw sales slip in 2005.

As in other food-based markets, today’s more adventurous consumer is also looking at premium fare that offers not only convenience, but health and nutritional benefits as well. Of 236 products introduced in 2005, 136 were tagged “upscale” and 46 were tagged “gourmet.” Similarly, 90 products were tagged “natural,” while 31 claimed to be made from “organic” ingredients.

Naturally, along with the premium product comes a premium price tag, which today’s educated consumers do not seem to balk at. Heavy cross merchandising and in-store food demonstrations have helped retailers tap into consumers’ gourmet spending habits.

“By including high-end specialty salts, flavor sprays and other gourmet spicing products throughout the store, retailers are doing an excellent job of servicing America’s newfound sense of excitement about spices,” said Don Montuori, the publisher of Packaged Facts. “As spices expand beyond the kitchen into living areas and bathrooms, we can expect to see this market continue to grow at a steady rate.”

Spices and Seasonings in the U.S. examines new product trends, offers competitive profiles of industry leaders (including private labels and newcomers), and looks at consumer trends and behaviors surrounding spices and seasonings. Priced at $1,995, this report can be purchased directly from Packaged Facts by visiting: http://www.packagedfacts.com/pub/1271998.html. It is also available at MarketResearch.com.

About Packaged Facts

Packaged Facts, a division of MarketResearch.com, publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, food and beverage, and demographics. For more information visit http://www.packagedfacts.com/, or contact Tom Ehart at 240-747-3014, or tehart@marketresearch.com.

   Contact:   Tom Ehart   MarketResearch.com   240-747-3014   tehart@marketresearch.com  

Packaged Facts

CONTACT: Tom Ehart of MarketResearch.com, +1-240-747-3014,tehart@marketresearch.com

Web site: http://www.packagedfacts.com/