Wimm-Bill-Dann Appoints Group Head of Marketing and Innovation
Posted on: Wednesday, 27 September 2006, 09:00 CDT
Wimm-Bill-Dann Foods OJSC (NYSE: WBD), Russia's
leading manufacturer of dairy products and beverages, today announced
the appointment of Grant Winterton as Group Head of Marketing and
Innovation effective as of November, 2006. This appointment and the
creation of this new position at Wimm-Bill-Dann underscores the Company's
strategic focus on marketing.
Mr. Winterton has extensive experience in marketing and sales with
multinational companies Wella Haircare, Campbell Soup Company (Arnotts
Snacking) and Coca-Cola in Australia, Russia, Ukraine, Belarus and
China. He also has dairy industry experience with 3 years in both the
milk and soft dairy divisions of National Dairies, Australia's
largest dairy producer. Over the last 14 years Mr. Winterton has worked
in a variety of senior marketing, sales and managerial positions in
these fast moving consumer goods companies. Mr. Winterton holds a
Bachelor of Commerce degree from the University of New South Wales,
Australia, where he graduated with a double major in Marketing and
Finance.
"The new position of the Group Head of
Marketing and Innovation underscores our marketing strategy to leverage
Wimm-Bill-Dann's leading portfolio of brands
into stronger competitive advantage, and accelerate innovation based on
deeper consumer understanding. I am very pleased that Grant Winterton
will be leading this effort", commented Tony
Maher, Wimm-Bill-Dann's CEO. "Until
now we had three heads of marketing: dairy, beverages and baby food.
Each of them reported to their respective business head. Under the new
structure, they will report to the Group Head of Marketing and
Innovation, whose role is to capture potential synergies around
corporate identity, media and advertising through larger marketing
campaigns. The Group Head of Marketing and Innovation will report
directly to me".
"Under Grant's
leadership we are also bringing together our significant capability in
Research and Development, so as to focus on value added innovations that
fill consumer identified gaps in the market.",
emphasized Tony Maher.
Mr. Winterton added, "I am very excited to
join Wimm-Bill-Dann, which has a leading position in health and
wellness, a trend that is growing globally, including Russia.
Wimm-Bill-Dann has a number of power brands which provide a good
foundation for future growth, and a well developed science capability in
healthy foods which can lead to a wider portfolio of health oriented
brands. I look forward to working together with each business unit to
leverage the Company's high profile, trusted
brands and broader corporate identity, and create a focused marketing
approach throughout the Company.
For further enquiries contact:
Marina Kagan
Head of Public Affairs
Wimm-Bill-Dann Foods OJSC
13 Solyanka St., Bld. 2,
Moscow, 109028 Russia
Phone: +7 495 105 5205
Fax: +7 495 733 9725
e-mail: kagan@wbd.ru
Anton Saraikin
Press Secretary
Wimm-Bill-Dann Foods OJSC
13 Solyanka St., Bld. 2,Moscow,
109028 Russia
Phone: +7 495 105 5805 (ext. 1699)
Fax: +7 495 105 5800
e-mail: saraikinAS@wbd.ru
"Some of the information contained in this
press release may contain projections or other forward-looking
statements regarding future events or the future financial performance
of Wimm-Bill-Dann Foods OJSC, as defined in the safe harbor provisions
of the U.S. Private Securities Litigation Reform Act of 1995. We
wish to caution you that these statements are only predictions and that
actual events or results may differ materially. We do not intend
to update these statements to conform them to actual results. We
refer you to the documents Wimm-Bill-Dann Foods OJSC files from time to
time with the U.S. Securities and Exchange Commission, specifically, the
Company's most recent Form 20-F. These documents contain and
identify important factors, including those contained in the section
captioned "Risk Factors"
in our Form 20-F, that could cause the actual results to differ
materially from those contained in our projections or forward-looking
statements, including, among others, potential fluctuations in quarterly
results, and risks associated with our competitive environment, acquisition
strategy, ability to develop new products or maintain market share,
brand and company image, operating in Russia, volatility of stock price,
financial risk management, and future growth.
ABOUT WIMM-BILL-DANN OJSC
Wimm-Bill-Dann Foods OJSC is a leading manufacturer of dairy products
and beverages in Russia. The company was founded in 1992.
The Company currently owns 30 manufacturing facilities in Russia and the
Commonwealth of Independent States (CIS), as well as trade affiliates in
26 cities in Russia and the CIS.
Wimm-Bill-Dann has a diversified branded portfolio with over 1,000 types
of dairy products and over 150 types of juice, nectars and still drinks.
The company currently employs over 17,000 people.
On May 18, 2006, Standard & Poor's
Governance Services announced the upgrade of WBD's
Corporate Governance Score (CGS) from 7 to 7+ (from 7.3 and 7.7
accordingly on the Russian national scale), which makes the Company's
score the highest rating in Russia. The increase in the score reflects
the effective work of the Board of Directors and, in particular, the
real influence of independent directors in the decision-making process
and the adherence of the controlling shareholders to the highest
standards of corporate governance.
Source: Business Wire
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