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Verizon Wireless Tops Technology Business Research's 2Q06 NBQ U.S. &Amp; Canada Mobile Operators Benchmark

Posted on: Tuesday, 10 October 2006, 18:00 CDT

Verizon Wireless scored highest among the U.S. carriers in TBR's 2Q06 NBQ U.S. & Canada Mobile Operators Benchmark, replacing Sprint Nextel at the top of the rankings. The company finished second in two out of three categories, Go-to-Market & Product Strategies and Resource Management Strategy, and third in Financial Model Strategy. Furthermore, Verizon Wireless finished in the top three in 13 out of 26 operational and financial metrics TBR tracks in the NBQ U.S. & Canada Mobile Operators Benchmark.

Verizon Wireless continues to increase its market share of the most lucrative market segment, postpaid retail, adding 1.7 million postpaid net additions in the quarter while posting another quarter of record low churn. Sprint Nextel's second-place performance was driven by favorable year-to-year comparisons, while Cingular posted significant improvement in benchmark results compared to the prior quarter. ALLTEL received the highest score among regional U.S. carriers, while TELUS Mobility scored highest among Canadian operators.

Commenting on the 2Q06 benchmark results, TBR Analyst John Byrne said, "As overall industry growth slows, wireless carriers will need to rely on defections from other carriers for a larger proportion of new customers. Verizon Wireless is clearly in the dominant position to poach customers from its competitors, particularly if its plan to eliminate fixed penalties for early contract termination is matched by other operators."

ABOUT TBR

Technology Business Research, Inc., headquartered in Hampton, N.H., is recognized as one of the leading high-tech market research and consulting firms specializing in the analyses of computer, software, networking equipment, wireless, professional services companies and customer satisfaction studies. Serving a domestic and international clientele of high-tech manufacturers, IT professionals, end users and financial executives, TBR has continually distinguished itself in the marketplace by providing timely, accurate, high-quality information, market research and business intelligence in a format that is uniquely responsive and tailored to clients' needs. TBR analysts are available to further address client-specific issues or information needs on an inquiry or proprietary consulting basis.

Founded in 1996, TBR covers the business and financial performance of more than 50 of the world's largest IT and telecom vendors and service providers, including Cisco, Dell, Hewlett-Packard, IBM, Lucent, Microsoft and Verizon Wireless. We publish approximately 424 strategic, company-centered reports annually. Our focus is on trends analysis, identifying vendor strengths and weaknesses, and highlighting opportunities and threats for individual companies going forward.

TBR's Network Business Quarterly service provides coverage of the leaders in wireless network infrastructure, mobile phones, mobile operators and the mobile Internet. NBQ covers 12 U.S. wireless operators including the four leading U.S. wireless carriers Cingular, Verizon Wireless, Sprint Nextel and T-Mobile USA, as well as 3 Canadian carriers. NBQ also includes coverage of Alcatel, Cisco, Ericsson, IBM, Lucent, Motorola, Nokia, Nortel, Samsung and Siemens.

Complete reports are available to accredited journalists.

For more information, please visit TBR's Web site at www.tbri.com

Image Available: http://www.marketwire.com/mw/frame_mw?attachid=346256

 Contact: John Byrne Analyst, Network Business Quarterly (NBQ) Technology Business Research, Inc. Direct Line: 603-758-1828 TBR Main: 603-929-1166 Contact via http://www.marketwire.com/mw/emailprcntct?id=AE39AC3B082EBE07  Bill Lesieur Director, Network Business Quarterly (NBQ) Technology Business Research, Inc. Direct Line: 603-758-1827 TBR Main: 603-929-1166 Contact via http://www.marketwire.com/mw/emailprcntct?id=2641F9CA0B4E1770  James McIlroy Vice President of Sales Technology Business Research, Inc. Direct Line: 603-758-1813 TBR Main: 603-929-1166 Contact via http://www.marketwire.com/mw/emailprcntct?id=76AE933AFC4E84F3  

SOURCE: Technology Business Research


Source: MARKET WIRE

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