Whole Foods Market Introduces Wind Power Card
Posted on: Thursday, 2 November 2006, 09:00 CST
Grocery retailer Whole Foods Market has begun selling Renewable Choice Energy's Wind Power Card at almost 80 whole foods market locations across the US, allowing customers to buy wind energy credits over the counter.
The card is available exclusively at Whole Foods Market stores, marking an historic turning point in the way consumers purchase wind power.
The Wind Power Cards retail between $5 and $15 and enable consumers to purchase certified wind energy credits equivalent to a household's average monthly electricity consumption: 750 kilowatt hours for a family, or 250 kilowatt hours for an individual. The card, which is activated on purchase, supports the promotion of renewable energy nationwide.
"Whole Foods Market is pleased to be able to offer the Wind Power Cards to our shoppers," said Michael Besancon, Whole Foods Market Southern Pacific regional president and Green Mission task force leader. "A purchase of a Wind Power Card provides an opportunity for an individual or a family to help reduce their dependence on fossil fuels by supporting the production of renewable energy."
"We applaud whole foods market for introducing this landmark product to consumers. Purchasing a Wind Power Card to offset your own energy consumption, or as a gift for others, is an affordable way to fight climate change," added Quayle Hodek, CEO of Renewable Choice Energy.
Source: Datamonitor
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