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Ann Arbor IT Zone Continues March Lineup With More Business Improvement Programs

Posted on: Tuesday, 6 March 2007, 12:00 CST

ANN ARBOR, Mich., March 6 /PRNewswire-USNewswire/ -- The Ann Arbor IT Zone continues March programming with Innovators Network, Search Engine Marketing, Marketing Roundtable and the Brinks Hofer Gilson and Lione Breakfast Series. All events will be held at SPARK Central, 330 East Liberty Street in downtown Ann Arbor.

March 22 - Innovators Network and the Ann Arbor IT Zone present "Turning Your Innovations into a Successful Business." This seminar features a presentation by Andre Carter, president of Irimi Corporation, a management consulting firm for start-up IT companies. Joining Andre will be Paul F. Welday of Renaissance Strategies and Johathon Zuck, a professional software developer and IT executive. This seminar runs from noon to 2 p.m., and is free for everyone to attend. Complimentary lunch will be served. Registration is available by calling Melissa Moskal at 202.420.7484 or by e-mail at mmoskal@actonline.org.

March 22 - Search Engine Marketing (SEM): Join host Linda Girard, co- founder of Pure Visibility, as she hosts an expert panel to share ideas and tactics for increasing the success of your online and integrated marketing campaign. Panel topics include building successful marketing strategies, planning an online marketing campaign, and discussions of trademarks and copyrights. The event is from 5:30 to 7 p.m. The cost of this event is $10 for members, $25 for non-members, or $5 for students.

March 27 - Marketing Roundtable: "Thinking Long Term: Investing in Your Brand." Join Jim Hume of Phire Branding Company as he leads a panel of experts in a discussion about the importance of branding. The panel will cover how to build a brand for the long term, how a strong brand creates value, how to select and work with an agency, how to effectively and efficiently reach your audience, and the dangers of not investing in your brand. Networking and registration begin at 5 p.m., with the panel discussion from 5:30 to 7 p.m. The event is free for IT Zone members, $25 for non-members, or $5 for students.

March 29 - GLEQ and Ann Arbor SPARK's Business Accelerator welcome Rick Hendricks and Brian Reed of Wright Griffin and Davis for "Financial Statements - Driving Business Decisions for Start-ups." Entrepreneurs at every stage of the commercialization process will benefit from this discussion of business models and the construction of financial statements including P&L, Income Statements, Balance Sheets and projections. The discussion will be held from 6 to 8 p.m. and is free for everyone to attend.

March 30 - The Brinks Hofer Gilson and Lione Breakfast Series. Join L.G. Almeda, an attorney from Chicago-based Brinks Hofer Gilson and Lione, a firm specializing in intellectual property law, for breakfast and discuss "What is Patentable about Your Product or Business." The event will be held from 8:30 to 10 a.m. and is free for everyone.

About the Ann Arbor IT Zone

Michigan's premier non-profit organization dedicated to the development of the state's information technology environment across multiple market sectors, the Ann Arbor IT Zone fosters and promotes the area's information technology industry by offering services to established and new information technology companies. Its educational series, Hi-Tech Tuesdays and Boot Camp, help educate, retain and attract the diverse talent required to accelerate Ann Arbor and the surrounding region's leadership position in information technology. For more information or to register online, visit http://www.annarboritzone.org/ or call 734.615.9310.

Ann Arbor IT Zone

CONTACT: Nicole Burguess of Eiler Communications, +1-734-761-3399,burguess@eilerpr.com , for Ann Arbor IT Zone; or Susanna Thomashefski of AnnArbor IT Zone, +1-734-615-9310, sthomas@annarboritzone.org

Web site: http://www.annarboritzone.org/

Source: PRNewswire-USNewswire

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