Tesco Offers GBP100 Bottle Wine
Posted on: Wednesday, 2 May 2007, 12:00 CDT
As it continues to go from strength to strength, leading UK retailer Tesco has added a GBP100 bottle of wine to its product portfolio.
The UK chain has become the first supermarket in the nation to stock a GBP99.99 bottle of wine. The drink in question is Australian red wine 1999 Penfolds Grange.
The wine has been on sale at certain stores for two months where the retailer says there is demand. Tesco also said that demand for bottles of wine costing over GBP10 has increased 74% in the last two years.
The Penfolds Grange brand comes from the Shiraz grape, but also contains a small amount of Cabernet Sauvignon.
Source: Datamonitor
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