May 8, 2007
Vita Foods Joins Cadbury to Launch Soda-Flavored Sauces
Vita Food Products and Cadbury Schweppes Americas Beverages have come together to launch a new line of savory soda-flavored sauces and marinades.
The licensing partnership between Cadbury Schweppes Americas Beverages (CSAB) nd Vita Food will produce flavored barbeque sauce and meat marinades that feature the Dr Pepper, 7UP and A&W Root Beer sodas.
Vita Foods said that the sauces will be sold via grocery, gourmet and convenience stores, as well as in casual dining restaurant chains, this summer.