Running Press to Publish Sixty-Year Commemorative Book on NBC’s Today Show
PHILADELPHIA, Oct. 4, 2011 /PRNewswire/ — America’s favorite morning show turns 60 on January 14, and to pay tribute, Running Press is publishing From Yesterday to TODAY: Six Decades of America’s Favorite Morning Show (On sale November 15, 2011, Hardcover), written by Stephen Battaglio, business editor for TV Guide Magazine. Covering six decades of broadcast history from Dave Garroway and Jack Lescoulie to Matt Lauer, Ann Curry, Al Roker and Natalie Morales, the book tells the story of Today through personal recollections, hundreds of photographs (many never before seen), and snapshots of key world events and cultural moments.
“From Yesterday to Today represents the most ambitious and comprehensive effort to document the 60-year history of Today,” said Jim Bell, Executive Producer of Today. “Today is where generations of Americans have started their day, where the conversation begins, where viewpoints are stated, where news is made. This book brings you into our world and irrespective of one’s morning TV habits, Today‘s place in television history and American culture–as the closest thing we have to a national hearth–is secure.”
Based on in-depth interviews with Today family members such as Barbara Walters, Katie Couric, Tom Brokaw, Bryant Gumbel, Jane Pauley, Willard Scott and Meredith Vieira, From Yesterday to TODAY will take readers on the unique journey traveled by those who reported the news, reflected on cultural trends and provided comfort to a nation of viewers often before they have had that first cup of coffee.
“Today has been a fixture of American life for as long as I can remember. Every day it gives us a first glimpse of the news, covering the issues and topics that we care about most, shaping our lives and culture while entertaining us at the same time,” said Christopher Navratil, Publisher of Running Press. “I am thrilled to have the opportunity to publish a book on such an extraordinary show.”
About the Author
Stephen Battaglio is the business editor for TV Guide Magazine. His coverage of the television industry has appeared in The New York Times, Fortune, the New York Daily News, The Hollywood Reporter and Inside.com. He is the author of David Susskind: A Televised Life (St. Martin’s Press), the first biography of the influential TV talk show host and producer. He has also appeared as a media commentator on numerous TV news programs including NBC’s Today, CBS Sunday Morning and MSNBC’s Hardball with Chris Matthews. He lives in New York City.
About Running Press
Running Press creates more than 200 new titles a year under four imprints: Running Press, Running Press Miniature Editions(TM), Running Press Kids, and Running Press Teens. It is a member of The Perseus Books Group, an independent company committed to enabling independent publishers to reach their potential whether those publishers are Perseus-owned, joint ventures or owned by third parties. Member publishing programs include Avalon Travel, Basic Books, Basic Civitas, Da Capo, Lifelong Books, Running Press, Seal Press, Vanguard Press and Westview Press, as well as partnerships with PublicAffairs and Nation Books. Through Consortium, Perseus Distribution and Publishers Group West, the Perseus Books Group is also the leading provider of sales, marketing and distribution services to independent publishers.
For more information, visit www.RunningPress.com.
NBC News pioneered the morning news program when it launched Today in 1952 with Dave Garroway as host. The live broadcast provides the latest in domestic and international news, weather reports, and interviews with newsmakers from the worlds of politics, business, media, entertainment and sports. The program is unparalleled in its ratings dominance in the morning news arena, serving as America’s overwhelming favorite since 1995.
For more information, visit www.Today.com.
From Yesterday to TODAY: Six Decades of America’s Favorite Morning Show
by Stephen Battaglio
On sale Nov 8, 2011
US $30.00 / CAN $34.50
SOURCE Running Press