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Last updated on April 16, 2014 at 21:24 EDT

Grey Goose® Vodka Returns as Proud Sponsor of 2011 Breeders’ Cup World Championships

October 31, 2011

CORAL GABLES, Fla., Oct. 31, 2011 /PRNewswire/ — GREY GOOSE®, the world-leader in super-premium vodka, has announced its return as the official sponsor of the Breeders’ Cup for the 28th running of the Breeders’ Cup World Championships (BCWC) to be held Nov. 4 and 5 at the iconic Churchill Downs in Louisville, KY. The richest prize money event in sports, this year’s Breeders’ Cup World Championships will feature 15 races and more than $26 million in purses over a two-day period, including the title-sponsored, $2 million GREY GOOSE Breeders’ Cup Juvenile Fillies races on Friday, Nov. 4, and the $2 million GREY GOOSE Breeders’ Cup Juvenile on Saturday, Nov. 5.

(Photo: http://photos.prnewswire.com/prnh/20111031/NY96246)

In the grand tradition of the prestigious event, GREY GOOSE Vodka is proud to present the GREY GOOSE Down the Stretch, the official cocktail of the Breeders’ Cup World Championships for the seventh year running, which will return to the races in its signature souvenir cocktail glass available for purchase throughout Churchill Downs. This year, GREY GOOSE will also honor Breeders’ Cup champion Zenyatta with a specially crafted namesake cocktail. The GREY GOOSE Zenyatta will be available for purchase at a themed bar near the Paddock with a portion of the proceeds benefitting the V Foundation for Cancer Research.

Returning for its seventh year, GREY GOOSE Vodka has been a proud partner of the Breeders’ Cup World Championships since 2005. Its signature cocktails have become a mainstay of the celebration, served at all BCWC events.

GREY GOOSE® DOWN THE STRETCH
1 1/2 parts GREY GOOSE Vodka
2 parts lemon-lime soda
2 parts cranberry juice
Splash of sweet and sour mix
Blue curacao for floating

Fill a highball glass with ice. Add GREY GOOSE, lemon-lime soda, cranberry juice and
sweet and sour mix. Float blue curacao. Stir well. Present with a lemon twist.

GREY GOOSE® ZENYATTA
1 1/4 parts Grey Goose Le Citron
2 1/2 parts pink lemonade
Mint sprig

Fill serving glass with ice and pour in GREY GOOSE Le Citron and pink lemonade.
Garnish with mint.

About Breeders’ Cup

The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. Total purses for this year’s two-day event at Churchill Downs, Nov. 4-5, are $26 million. The 2010 Breeders’ Cup delivered nearly $140 million in winning wagers to fans at betting locations around the globe. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, Facebook, Twitter and YouTube.

About GREY GOOSE® Vodka

Every aspect of the creation of GREY GOOSE® is focused on crafting vodka of unmatched quality. The creation of GREY GOOSE begins with the very best ingredients from France – soft winter wheat from le grenier a ble (the breadbasket of France) and spring water from Gensac, Cognac, that is naturally filtered through Grande Champagne limestone. A unique distillation process brings out the naturally superior characteristics of these ingredients. From field to bottle, the expertise of the GREY GOOSE Maitre de Chai (Cellar Master), Francois Thibault, ensures an unparalleled smoothness and exceptional taste. The GREY GOOSE portfolio is comprised of GREY GOOSE Vodka, GREY GOOSE La Poire, GREY GOOSE L’Orange and GREY GOOSE Le Citron flavored vodkas. During the past 10 years, GREY GOOSE Vodka has helped charities to raise more than $1 billion dollars. www.GreyGoose.com.

About Bacardi U.S.A., Inc.

Bacardi U.S.A., Inc. is the United States import and distribution arm of one of the world’s leading spirits and wine producers. The company boasts a portfolio of some of the most recognized and top-selling spirits brands in the United States including BACARDî rum, the world’s favorite and best-selling premium rum, as well as the world’s most awarded rum; GREY GOOSE® vodka, the world-leader in super-premium vodka; DEWAR’S® Blended Scotch Whisky, the number-one selling premium blended Scotch whisky in the United States; BOMBAY SAPPHIRE® gin, the top-valued and fastest-growing premium gin in the world; CAZADORES® 100 percent blue agave tequila, the number-one premium tequila in Mexico and a top-selling premium tequila in the United States; MARTINI® vermouth, the world-leader in vermouth; and other leading and emerging brands. For additional information, visit www.bacardiusa.com.

GREY GOOSE® Vodka and Flavored Vodkas
ENJOY RESPONSIBLY
www.GREYGOOSE.com

©2011 GREY GOOSE AND THE GEESE DEVICES ARE TRADEMARKS AND/OR REGISTERED TRADEMARKS. IMPORTED BY GREY GOOSE IMPORTING COMPANY, CORAL GABLES, FL. VODKA 40 % ALC. BY VOL.; FLAVORED VODKAS 40 % ALC. BY VOL.- DISTILLED FROM GRAIN.

SOURCE GREY GOOSE(R) Vodka


Source: PR Newswire