Peer Media Technologies Appoints Senior VP of Sales and Marketing
LOS ANGELES, Nov. 3, 2011 /PRNewswire/ — Peer Media Technologies, Inc. (OTC: ARTD.PK), the leader in anti-piracy and business intelligence services for the motion picture, television, music and gaming industries today announced the appointment of Rajan (“Raj”) Samtani as Senior Vice President of Sales and Marketing.
“Raj’s industry experience and track record in DRM, Content Protection and Watermarking, coupled with his entrepreneurial drive and consultative approach made him the best candidate for this position,” said Dimitri Villard, CEO. “Raj’s vision and his execution style are a natural fit and we look forward to working closely with him to increase our value and our reputation for excellence in the market while scaling the company for growth into adjacent areas.”
Samtani brings more than 16 years of senior business development and strategic marketing experience in DRM, security, digital content identification and intellectual property licensing. Raj holds several patents related to the fields of DRM and Digital Watermarking. Prior to joining Peer Media, he was a senior Business Development consultant at Huawei. Prior to that, Raj was Senior Director, Business Development at Digimarc Corp., where he was responsible for intellectual property licensing, market development and building strategic partnerships in the audio/visual industries. Raj worked closely with Digimarc Licensees and their customers to promote the adoption of Digital Watermarking applications in the Digital Media delivery ecosystem. Before Digimarc, Raj spent 6 years at ContentGuard orchestrating the adoption of DRM and rights language technologies and standards for content owners, operators and device manufacturers.
Raj had success in his early career in the computer leasing industry and switched to the application software business working with Real Software Systems’ entry into rights licensing and royalties/participations accounting systems. Raj earned his BA in Economics from UCLA and completed executive programs in Media and Entertainment at UCLA Andersen School of Business as well in Entrepreneurship at University of Pennsylvania, Wharton School of Business.
About Peer Media Technologies, Inc.
Originally incorporated as ARTISTdirect, Inc. in 1999, the company changed its name to Peer Media Technologies in 2010 after it acquired Media Defender in 2005 and Media Sentry in 2009 and sold its legacy music website business ARTISTdirect.com in 2010. The company is the leading provider of intellectual property protection and business intelligence services to major motion picture studios, record labels, television networks, and electronic games companies. For more information see: www.peermediatech.com.
SOURCE Peer Media Technologies, Inc.