Civolution to Participate in Cisco Knowledge Network Session on Premium VOD Security
EINDHOVEN, The Netherlands, Nov. 11, 2011 /PRNewswire/ — Civolution, the leading provider of technology and solutions for identifying, managing and monetizing media content, today announced that it will contribute to a special CiscoÃ‚® Knowledge Network webinar on latent content identification, fingerprinting, and watermarking for delivery of premium VOD content. The live webcast is part of the CKN Americas Video Series and will take place November 16th at 11am Eastern Time.
The decision by major Hollywood Studios to deploy premium VOD (PVOD), a service in which feature films are made available in HD for VOD shortly after the theatrical release and prior to their release on Blu-ray Disc, presents service providers with an opportunity to attract new subscribers and allow up-selling to increase the average revenue per user. In order to engage premium VOD, however, service providers must educate themselves on premium VOD-specific content security requirements.
As part of the Cisco Knowledge Network sessions, a series of webinars for content providers and service providers, the Civolution CKN session will explain premium VOD and its specific content security requirements. The webinar will cover the principles of fingerprinting and forensic watermarking, and how they can be utilized within the Cisco PMDC (Production Media Data Center) workflow. The session will also provide specific examples of the technology’s use in both B2B content delivery and B2C premium VOD, and will illustrate how the forensic tracing of content can be implemented not only as a deterrent against content theft and piracy, but also as an analytical tool to measure the usage of content.
The Cisco Knowledge Network sessions are specifically tailored to the service provider audience and aim to offer technical overviews on Cisco and its partners products and solutions so that these service providers can get the most from their existing, planned and future network investments. Civolution, the leader in content identification technologies, provides solutions that enable content owners and distributors to curb piracy of premium VOD content, and protect revenue from consecutive release windows. The special live webcast, hosted by Cisco, will take place November 16th at 11am Eastern Time. More information can be found at www.ciscoknowledgenetwork.com.
Civolution (www.civolution.com) is the leading provider of technology and solutions for identifying, managing and monetizing media content. The company offers an extensive portfolio of cutting edge applications for digital watermarking and fingerprinting which enable media protection (content filtering and forensic marking of media assets in pre-release, digital cinema, payTV and online), media interaction (accurate and real-time video synchronization for 2nd screen and SmartTVs) and media intelligence (audience measurement and media monitoring for television, radio and internet). Civolution offers the most comprehensive solutions to manage and facilitate profitable content distribution and use.