3M Extends Partnership With FLW
MINNEAPOLIS, Feb. 6, 2012 /PRNewswire/ — FLW, the world’s leading tournament-fishing organization, announced today that it has reached an agreement with 3M, extending their partnership for the 2012 season. 3M will retain exposure across all platforms of FLW, including its tournaments, expos, multiple websites, and magazines.
Scotch® Brand Tape pro Ray Scheide will once again represent 3M throughout the season. A nine-year veteran of the Walmart FLW Tour, Scheide has amassed 20 top-10 finishes and four wins over the course of his career. He also has earned nearly $750,000 and has qualified for the Forrest Wood Cup five times.
“I have never been so proud to represent a company,” said Scheide of Dover, Ark. “3M is an industry leader and innovator throughout the world, and to be associated with their brands is truly an honor.”
3M and Scheide will be featured prominently at the FLW Expos being held in conjunction with the FLW Tour events during the 2012 season. With 55 million licensed anglers in the United States, the sponsorship will give 3M the ability to reach fishing enthusiasts and their families across the country through FLW Tour events, championship tournaments, and College Fishing Festivals.
Mike D’ Andrea, Global Team Leader for Walmart stated: “3M is again pleased to be part of FLW and the Walmart FLW Tour. This is a great opportunity to feature America’s favorite brand of tapes, Scotch® Brand Tapes, to millions of fishing and outdoor enthusiasts who shop at Walmart in an entertaining, fun and competitive way.”
Founded in 1902, 3M has been providing innovative products and services for 110 years to a changing world. 3M culture fosters a spirit of entrepreneurship and perseverance that outside organizations have come to recognize. This spirit along with their innovation and creativity have led to such products as Scotch® Magic(TM) Tape, Scotch-Blue(TM) Painter’s Tape and Scotch® Tough Duct Tape helping to make life easier at home, work and school.
FLW is the industry’s premier tournament-fishing organization, providing unparalleled fishing resources and entertainment to our sponsors, fans and host communities. FLW is offering anglers of all skill levels the opportunity to compete for millions in prize money nationwide in 2012 over the course of 191 tournaments across five tournament circuits, each providing an avenue to the sport’s richest payday and most coveted championship trophy – the Forrest Wood Cup. FLW is committed to providing a lifestyle experience that is the “Best in Fishing, On and Off the Water,” through a variety of platforms including tournaments, outdoor expos and the world’s richest fantasy sports game – FLW Fantasy Fishing. For more information about FLW and FLW Fantasy Fishing, visit FLWOutdoors.com or FantasyFishing.com and look for FLW on Twitter and Facebook.