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Last updated on April 20, 2014 at 8:28 EDT

Discover Canada’s Paralympic Summer “Super Athletes”

April 27, 2012

In the lead up to London 2012, the Canadian Paralympic Committee adds 18
summer athletes to its bold marketing campaign

OTTAWA, April 27, 2012 /PRNewswire/ – They represent you and your country, but
have you been introduced? It’s time. Through determination,
perseverance and undeniable dedication to sport, they are some of the
best athletes in the world. We would like you to meet:

        --  Wheelchair racer Diane Roy, a force to be reckoned with who has
            been dubbed "The War Horse."
        --  Wheelchair basketball player Cindy Ouellet, "The Hornet," who
            plays with a sting.
        --  Boccia player Adam Dukovich, whose patience and accuracy earn
            him the title "Dead Eye."
        --  Hurling a ball at 60 kilometers per hour, goalball player Mario
            Caron deserves the title of "The Heat."
        --  Known as "Thunder," cyclist Robbi Weldon powers through her
            races with undeniable strength.
        --  Rower Victoria Nolan is perfectly synchronized with her team,
            securing her the name "The Metronome."
        --  Swimmer Benoît Huot, with his speed and stamina, is nicknamed
            "The Shark."

They’re among the 18 new Super Athletes vignettes unveiled today,
representing summer sports, at www.facebook.com/CDNParalympics and www.paralympic.ca/superathletes. Four winter sport Super Athletes vignettes were launched in January
2012.

These distinctive, gutsy 45-second athlete vignettes are designed to
generate awareness and interest in Paralympic sport, to promote
Paralympic athletes and illustrate the highly competitive nature of the
Paralympic Games.

In the vignettes, every athlete is given a nickname that resonates with
attitude and is based on their specific competitive profile and
character.

“With the first four Super Athlete vignettes being well received, we are
thrilled to introduce Canada and the world to some of our athletes
preparing for the London 2012 Paralympic Games,” says Henry Storgaard,
CEO of the Canadian Paralympic Committee. “These summer sport Super
Athlete vignettes form a partnership with the winter Super Athletes
series and carry the same imagery, attitude and inspiration. I know
these vignettes will connect Canadians with our athletes.”

An additional background video profile (two minutes each) for every
Super Athlete explores how the athlete got started in parasport and
what it means to them to represent their country, with the goal of
inviting viewers to get involved.

Vignettes were produced by Liz Dussault of FamilyStyle, in collaboration
with CTV, Canada’s Olympic Broadcast Consortium.

“It’s great that we are changing how Canadians look at athletes who have
disabilities,” says Dussault. “These athletes are world class and are
proving they will be the ones to watch in London.”

In addition to the videos, users can access detailed information about
each Super Athlete, such as their training regime, what keeps them
going, their background and achievements, via the CPC’s Facebook Page
at www.facebook.com/CDNParalympics or website at www.paralympic.ca/superathletes.

Is there a Super Athlete from your area? Check out the chart below for
athlete names, sports, birth places, hometowns and residences.

About the Canadian Paralympic Committee

The Canadian Paralympic Committee is a non-profit, private organization
with 46 member sports organizations dedicated to strengthening the
Paralympic movement. The Canadian Paralympic Committee’s vision is to
be the world’s leading Paralympic nation. Its mission is to lead the
development of a sustainable Paralympic sport system in Canada to
enable athletes to reach the podium at the Paralympic Games. By
supporting Canadian Paralympic athletes and promoting their success,
the Canadian Paralympic Committee inspires all Canadians with a
disability to get involved in sport through programs delivered by its
member organizations. For more information, visit www.paralympic.ca.

Canadian Paralympic summer sport Super Athletes

     _____________________________________________________________________
    |Name         |Sport     |Birth Place     |Hometown     |Residence    |
    |_____________|__________|________________|_____________|_____________|
    |Barwick,     |Equestrian|Langley, BC     |Aldergrove,  |Reddick, FL  |
    |Lauren       |          |                |BC           |             |
    |_____________|__________|________________|_____________|_____________|
    |Caron, Mario |Goalball  |St-Jean         |St. Eustache,|St. Eustache,|
    |             |          |Port-Joli, QC   |QC           |QC           |
    |_____________|__________|________________|_____________|_____________|
    |Dukovich,    |Boccia    |Oakville, ON    |London, ON   |London, ON   |
    |Adam         |          |                |             |             |
    |_____________|__________|________________|_____________|_____________|
    |Hinchey,     |Sitting   |Edmonton, AB    |Edmonton, AB |Edmonton, AB |
    |Austin       |Volleyball|                |             |             |
    |_____________|__________|________________|_____________|_____________|
    |Hodgson,     |Soccer    |Vancouver, BC   |Vancouver,   |Vancouver,   |
    |Dustin       |          |                |BC           |BC           |
    |_____________|__________|________________|_____________|_____________|
    |Hunter,      |Wheelchair|White Rock, BC  |South Surrey,|South Surrey,|
    |Sarah        |Tennis    |                |BC           |BC           |
    |_____________|__________|________________|_____________|_____________|
    |Huot, Benoît |Swimming  |Longueuil, QC   |Longueuil, QC|Longueuil, QC|
    |_____________|__________|________________|_____________|_____________|
    |Karn, Justin |Judo      |Guelph, ON      |Kitchener, ON|Kitchener, ON|
    |_____________|__________|________________|_____________|_____________|
    |Mainville,   |Wheelchair|Saint-Jerôme. QC|St-Colomban, |St-Colomban, |
    |Pierre       |Fencing   |                |QC           |QC           |
    |_____________|__________|________________|_____________|_____________|
    |Milley, Jaye |Cycling   |Calgary, AB     |Calgary, AB  |Calgary, AB  |
    |_____________|__________|________________|_____________|_____________|
    |Mortimer,    |Swimming  |Burlington, ON  |Newmarket, ON|Ancaster, ON |
    |Summer       |          |                |             |             |
    |_____________|__________|________________|_____________|_____________|
    |Nolan,       |Rowing    |Liverpool, UK   |Toronto, ON  |Toronto, ON  |
    |Victoria     |          |                |             |             |
    |_____________|__________|________________|_____________|_____________|
    |Ouellet,     |Wheelchair|Rivière-du-Loup,|Quebec, QC   |Tuscaloosa,  |
    |Cindy        |Basketball|QC              |             |Alabama      |
    |_____________|__________|________________|_____________|_____________|
    |Roy, Diane   |Athletics |Notre Dame Du   |Sherbrooke,  |Sherbrooke,  |
    |             |          |Lac, QC         |QC           |QC           |
    |_____________|__________|________________|_____________|_____________|
    |Simard,      |Wheelchair|Alma, QC        |Québec, QC   |Quebec, QC   |
    |Patrice      |Rugby     |                |             |             |
    |_____________|__________|________________|_____________|_____________|
    |Stilwell,    |Athletics |Winnipeg, MB    |Parksville,  |Nanoose Bay, |
    |Michelle     |          |                |BC           |BC           |
    |_____________|__________|________________|_____________|_____________|
    |Tingley, Paul|Sailing   |Halifax, NS     |Halifax, NS  |Halifax, NS  |
    |_____________|__________|________________|_____________|_____________|
    |Weldon, Robbi|Cycling   |Thunder Bay, ON |Thunder Bay, |Thunder Bay, |
    |             |          |                |ON           |ON           |
    |_____________|__________|________________|_____________|_____________|

Follow Your Team:
www.paralympic.ca
www.facebook.com/CDNParalympics
www.twitter.com/CDNParalympics
www.youtube.com/CDNParalympics

 

SOURCE CANADIAN PARALYMPIC COMMITTEE (CPC)

Image with caption: “The Canadian Paralympic Committee gathered 12 of the country’s top summer athletes in Montreal today for the launch of its “Super Athletes” marketing campaign en route to the London 2012 Paralympic Games. (CNW Group/CANADIAN PARALYMPIC COMMITTEE (CPC))”. Image available at: http://photos.newswire.ca/images/download/20120427_C9704_PHOTO_EN_12808.jpg


Source: PR Newswire