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Last updated on April 18, 2014 at 17:24 EDT

Playboy Loves West Coast Chill – The World’s First Self-Chilling Beverage

May 1, 2012

IRVINE, Calif., May 1, 2012 /PRNewswire/ — West Coast Chill Pure Energy Drink and the World’s First Self-Chilling Can, known as the “Chill Can,” were showcased at the Playboy Golf Scramble Finals in Los Angeles, CA.

(Photo: http://photos.prnewswire.com/prnh/20120501/LA98060)

West Coast Chill was the exclusive energy drink sponsor on the golf course where Playboy’s Girls of Golf and the world-famous Playmates engaged and interacted with participants and celebrities. Playmates applied West Coast Chill tattoos and served West Coast Chill Pure Energy Drink to the participants.

The finals included a fun-filled weekend of parties including a Tee Party at the Playboy Mansion on Thursday afternoon, and Lingerie/Pajama party on Saturday evening.

Attendees of the Playboy Mansion Tee Party visited the West Coast Chill Lounge, where they watched the Playmates activate “Chill Cans” that frosted up before their very eyes. Once the cans were chilled, attendees sampled the pure energy drink from the can. The “Chill Can” features the EPA Stratospheric Award-winning Microcool® technology, developed, patented, and licensed by Joseph Company International, Inc. The technology is environmentally safe and utilizes CO2 reclaimed from the atmosphere, and activated carbon attained from a renewable vegetable source. An activation button on the can allows the beverage to drop 30 degrees within minutes.

Also featured and served at The Playboy Mansion was the West Coast Chiller Specialty Cocktail made of Vodka and West Coast Chill Pure Energy Drink served on the rocks with a twist. The overwhelming positive feedback and subsequent demand resulted in West Coast Chill, Inc. branching out with its own specialty cocktail mixer that will be sold to bars and restaurants in a smaller can without the “chilling device” inside. West Coast Chill Pure Energy Drink contains NO sugar, NO caffeine, and NO artificial colors or flavors.

Use of Microcool® and the Chill Can® by West Coast Chill, Inc. is done through license under the authority of Joseph Company International, Inc.

For more information on West Coast Chill visit the website at:
http://www.westcoastchill.com

For more information on Joseph Company International visit the website at:
http://www.chillcan.com

    CONTACT: Geraldine Rietdyk, Director of Public Relations,
             +1-949-474-2200 grietdyk@chillcan.com
             West Coast Chill Pure Energy Drink
             info@westcoastchill.com
             Joseph Company International Licensing
             info@chillcan.com

SOURCE West Coast Chill, Inc.


Source: PR Newswire