Simple® Skincare Shares US Soccer Star Hope Solo’s ‘Sensitive’ Side
ENGLEWOOD CLIFFS, N.J., May 10, 2012 /PRNewswire/ — Hope Solo is widely considered the best goalkeeper in the world and with that title comes a hectic life and a busy schedule. Hope plays tough on the field, but she also has a sensitive side – her skin. Now, she is sharing her personal story and advice on how she manages her sensitive skin with balanced lifestyle choices and products like Simple – the first and only collection of mass facial skincare designed especially for those with sensitive skin.
Hope, recently named an AOL MAKER for her pioneering contributions to women’s soccer, is gearing up for the Summer Games in London and with that comes arduous training, frequent travel and changing climates, all of which contribute to her skin sensitivities. Hope may have an extreme schedule and lifestyle, but as one of the 58% of women with sensitive skin*, she is not alone. While not all women are pro-athletes, their skin can be just as affected by their lifestyle and environmental stressors.
“My philosophy is look good, feel good, play good – and I live by this everyday,” said Hope Solo. “Simple looks at skincare the way that I look at life – the choices I make have an impact on my skin and I am mindful of maintaining a balance. I’m happy to finally have products I can rely on and share my experiences with other women.”
Regular exercise, a healthy diet, stress management and skincare essentials from Simple – which has no dyes, artificial perfumes or harsh irritants – are what keep Hope’s sensitive skin in check and she will share her trade secrets for balancing it all. One lucky person will have the chance to meet the Gold Medalist, experience her health and fitness routine and hear about her time in London competing with the US Women’s National Soccer Team. A grand-prize winner will receive a 4-day, 3-night all-inclusive trip for two to Los Angeles to meet Hope and experience her balanced routine. Enjoy one-on-one time with the soccer star, soak in all her skincare secrets, workout like a pro-athlete and dine at one of her favorite restaurants. Enter for a chance to win at www.EscapeWithHope.com, where you can also see Hope’s sensitive skin story. Women can take Simple’s Skin Health Consultation to evaluate their own skin sensitivities at www.simpleskincare.com.
“Hope’s Simple Skincare Escape” will run from 02:00 PM ET on May 8, 2012 through 02:00 PM ET on July 17, 2012. Simple is a proud presenter of MAKERS, a dynamic, interactive video experience developed by AOL featuring exclusive access to compelling stories from trailblazing women like Hope.
About Simple, Sensitive Skin Experts
Simple is the first and only line of mass facial skincare products designed especially for those with sensitive skin. Suitable for all skin types, especially sensitive skin, Simple has no dyes, artificial perfumes or harsh irritants that can upset your skin, just our purest possible skin-loving ingredients with added vitamins, for natural healthy-looking skin. Simple, the UK’s No. 1 Facial Skincare brand,** launched in the U.S. in February 2012 with 13 products – cleansers, moisturizers, eye care products and wipes – that are hypoallergenic, non-comedogenic and pH balanced to gently yet effectively address the needs of the 58% of women with sensitive skin*. Simple is sold at all mass-market retailers and drug stores, as well as online.
About Unilever North America
Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States and Canada the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Breyers, Caress, Consort For Men, Country Crock, Degree, Dove personal care products, fds, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Motions, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-Tips, Ragu, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemme, Vaseline, and Wish-Bone. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating over $9 billion in sales in 2011. For more information, visit www.unileverusa.com or www.unilever.ca.
*Lieberman Research Worldwide, December 2010
**SymphonyIRI Group UK Non Medicated Facial Skincare Units 52 w/e 10th September 2011