Four Million Football Fans to buy a new TV Ahead of Euros
LONDON, May 29, 2012 /PRNewswire/ –
One in ten Brits plan to buy a new TV
Despite the current squeeze on household finances, around four million* football fans
are planning to pick up a new TV ahead of the European Championships.
Research from leading shopping website VoucherCodes.co.uk reveals three quarters of
consumers will be following Euro 2012 at home and almost one in ten (nine per cent) will
be purchasing a new TV to watch it on.
These findings are reinforced by analysis from VoucherCodes.co.uk that showed a 30 per
cent increase in traffic from savvy shoppers looking for discounts on TVs over the past
week. With retailers traditionally offering the deepest discounts in the run up to major
sporting events, the leading shopping site predicts television sales to soar as retailers
fight it out for Brits’ hard earned cash.
The research shows Brits will spend an average of GBP570 – more than enough cash to
purchase a 42 inch 3D TV – while 13 per cent plan to spend over GBP1,000. Around a third
(30 per cent) say they’ll cover the cost with a credit card, but nearly half (48 per cent)
say this is a planned purchase and have been saving money especially to buy a new TV for
the summer of sport that kicks off with the European Championships.
Duncan Jennings, co-founder of VoucherCodes.co.uk says: “Over the last few years we
have noticed demand for TVs rising sharply ahead of major sporting events. We’re expecting
the two weeks before the championships to be a very busy period for Britain’s retailers as
consumers look to pick up a bargain ahead of the Euros.”
“In the weeks leading up to the 2010 World Cup, we saw a whole host of incredible
deals on TVs, with some stores dropping prices by up to 30 per cent. However, it’s worth
remembering that offers like this tend to pop up suddenly and disappear once the
tournament has started, meaning consumers need to move quickly as they only have a small
window to secure the deepest discounts.”
Top TV deals:
Currys GBP10 Cash for Every England Euro 2012 Goal with TV and Laptop Orders Over GBP549 at Currys http://www.vouchercodes.co.uk/currys.co.uk Added 24/05/2012 Argos Up to GBP200 off Selected Televisions at Argos http://www.vouchercodes.co.uk/argos.co.uk Expires 29/05/2012 Comet Up to 20% off Selected Plasma, LCD and LED TVs at Comet http://www.vouchercodes.co.uk/comet.co.uk Added 24/05/2012
Notes to editors:
OnePoll surveyed 2,000 UK adults between 1 and 3 May 2012. The survey was carried out
*8.95% (no. of respondents who plan to purchase a new TV) of adult population that
will watch the games (45.7million) = 4 million
About VoucherCodes.co.uk [http://www.vouchercodes.co.uk ]:
VoucherCodes.co.uk brings together the best voucher codes, 2-for-1 restaurant
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About WhaleShark Media, Inc.
WhaleShark Media, Inc. (http://www.whalesharkmedia.com) is the world’s leading
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to save money to find hundreds of thousands of offers from retailers across the globe.
WhaleShark Media experiences more than 400 million consumer visits to its sites every
The WhaleShark Media portfolio of coupon and deal websites includes
http://www.RetailMeNot.com, the largest online coupon site in the United States;
http://www.VoucherCodes.co.uk, the largest online coupon site in the United Kingdom;
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WhaleShark Media is a fast-growing, profitable company funded by venture capital firms
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For further information please contact: Clare Ridley / Katie Bawler / Antonia Harrison Eulogy! Tel: +44(0)20-7927-9999 Email: VoucherCodes@eulogy.co.uk Duncan Skehens PR Manager VoucherCodes.co.uk Tel: +44(0)20-3597-7495 Email: duncan.s@VoucherCodes.co.uk