Live Foods Live Bodies Nutritional Products Marketer Chooses OrderMotion to Manage Multi-Channel Direct Response Campaigns and Order Processing
BURLINGTON, Mass., June 18, 2012 /PRNewswire/ — (http://www.myprgenie.com) — OrderMotion(R) Inc., the leading web-based platform for direct-to-consumer (D2C) campaign and order management, today announced that its OMX SaaS order management technology is being used by DRTV and eCommerce marketer Live Foods Live Bodies to power its multi-channel, direct-to-consumer marketing business.
Live Foods Live Bodies has been marketing its line of highly successful juicers promoted by juicing legend, Jay Kordich, also known as “The Father of Juicing,” via eCommerce and direct response television advertising. Live Foods Live Bodies was looking to add the ability to test multi-variant offer structures while promoting additional product lines with cross-channel marketing campaigns. According to their Director of Operations, Mike Conkle, the company chose OrderMotion ‘s OMX technology due to its ability to integrate, unify, and manage complex D2C marketing and order processing programs.
“OMX is an all-encompassing, extremely sophisticated, full-featured system,” says Conkle. “We’re just scratching the surface of what it can do. It’s a direct marketer’s dream. The number of tools and flexibility it offers is just incredible.”
Conkle added that OrderMotion also offered a depth of experience and expertise that could not be found elsewhere. “I’ve been involved with operations in the DR industry for twenty years and the detail with which they know all the nuances of every aspect of a direct marketing company is a huge plus.”
According to Conkle, one more critical component in Live Foods Live Bodies’ relationship with OrderMotion is its comprehensive training program that enables the direct marketer to understand and utilize the sophisticated order management system and particularly recurring orders or continuity marketing. “The training was thorough, helpful, and second-to-none,” commented Conkle. “It really helped us to understand OMX’s capabilities in managing complex multi-pay, multi-shipment continuity orders for our line of protein powder supplements.”
OrderMotion is a Direct-to-Consumer (D2C) Campaign and Order Management Platform company with on-demand, web-based technology that plugs seamlessly into web storefronts, call centers, payment processors, customer service centers, fulfillment solutions and financial packages. OrderMotion provides: 1) High volume, efficient and flexible order processing and inventory management to enable smooth, rapid growth. 2) Robust functionality and built-in best practices to turn the voluminous amount of behavioral data created by the order process into new revenue opportunities, and 3) Deep, insightful and customizable analytics and reporting to enable timely decisions to drive growth and profits. OrderMotion is a PCI Level One certified service provider and ideally suited for multi-pay and continuity order processing.
About Live Foods Live Bodies
Live Foods Live Bodies is a Seattle-based direct-to-consumer marketer of nutritional products and educational materials, including the new Jay Kordich PowerGrind Pro (TM), as well as antioxidant, probiotic, and protein powder supplements.
Contact Name: Jane Schloth
Contact Telephone: 617-904-9082
Contact Email: firstname.lastname@example.org
SOURCE OrderMotion, Inc.