Bishop Takes Top Digital Post At 360 Public Relations
BOSTON, July 26, 2012 /PRNewswire/ — Kyle Bishop has been named Director of Digital Strategies and Creative Services at 360 Public Relations. Bishop will lead an expanding team of digital designers, developers and social media community managers at 360PR, an agency recognized as an early leader and continued innovator in digital communications.
Bishop brings 15 years of digital development and social media management experience, having most recently led the digital team at FOX25 in Boston. During his time in the digital role at FOX, Bishop worked closely with FOX Television web teams across the U.S., helping to improve the company’s content management system and integrate SEO and social media best practices. He also appeared on-air, for FOX/Boston’s “Hot on the Web” segment.
Bishop was an early mover in digital, joining Herald Interactive in 1998 as a web designer. He was named Director of New Media Production and Design in 2006, overseeing social media for The Boston Herald and producing campaigns for BostonHerald.com advertisers, including AT&T, Comcast, Dunkin Donuts, JetBlue, Kohl’s, The Boston Bruins and Boston Celtics.
“Engaging audiences online and on the move today requires expertise in consumer-facing content and the behind-the-scenes workings of the web and Kyle brings both, with deep experience in fast-moving, content-driven digital environments,” commented 360PR CEO Laura Tomasetti. “With that kind of expertise, our team is able to help brands realize both immediate and long-term digital gains.”
At 360PR, Bishop works closely with practice leaders on a range of digital production and social media campaigns. The agency has launched online campaigns and promotions for VO5, Peapod by Stop & Shop, National Can-It Forward Day, Safety 1st and many others.
Recently named Boutique PR Agency of the Year and a Best Agency to Work, 360 Public Relations creates integrated campaigns that build audience, engagement and advocacy. Every day agency staff are immersed in the communities online and off that reach parents, foodies, green consumers, gamers, techies and more. The agency’s practice areas include Entertainment & Electronics, Healthy Living, @Home, Parenting and 360PR Social. For more, visit www.360PR.com and join us on Facebook and Twitter.
SOURCE 360 Public Relations