CollegeHumor and Malaria No More Team Up for Malarious!
NEW YORK, Aug. 20, 2012 /PRNewswire/ — Ground-breaking comedy website CollegeHumor.com and innovative charity Malaria No More have teamed up to launch Malarious this World Mosquito Day. Malarious is a collection of twenty-four comedy videos featuring celebrity actors and comedians to help raise money for the fight against malaria. By giving a minimum contribution of one dollar to help Malaria No More save lives, anyone can view all of the Malarious shorts, which will live exclusively at CollegeHumor.com/Malarious.
Filmed throughout the summer in New York City and Los Angeles, Malarious features more than thirty celebrities in outrageous and hysterical minute-long videos to benefit Malaria No More, the charity that seeks to end deaths from the mosquito-borne disease. Malarious marks the first time CollegeHumor.com has produced a series of original pay-to-view content for charity, making it possible for viewers to watch and enjoy funny videos on the internet, while at the same time providing an opportunity to treat a child for malaria.
The celebrities featured in the Malarious shorts include past Malaria No More supporters David Arquette, Elizabeth Banks, Riki Lindhome and Kate Micucci of Garfunkel and Oates, Rachael Harris, Ed Helms, Ellie Kemper, Nick Kroll, Paul Scheer and Scott Wolf, along with new supporters Rhys Darby, Brooklyn Decker, Gilbert Gottfried, Tony Hale, Takeru Kobayashi, Josh Lawson, Nick Offerman, Penn & Teller, Aubrey Plaza, Ben Schwartz, Kenan Thompson, Reggie Watts, Joss Whedon, Allison Williams, Rainn Wilson, Josh Wolf and “Weird Al” Yankovic, plus additional appearances by Nathan Fillion, Stana Katic, Thomas Middleditch, Chris Pratt and Adam Scott.
“Malarious is quite simply one of the coolest things we’ve ever done. It sits at the intersection of talent, production, and technology–three things CollegeHumor is already great at–and adds charity, something we’ve never done before,” says Sam Reich, President of Original Content at CollegeHumor Media. “Malaria No More has been a great partner, and it’s moving to see so many stars come out to do crazy things for this cause. On one hand, this is a very modern experiment, but on the other, it has the nostalgic feel of a high school talent show.”
Every minute, a child dies from malaria, but it can be stopped. For a minimum contribution of just one dollar, users can see celebrities performing in ridiculous sketches–getting pied in the face, attempting to swallow a sword, reciting slam poetry and more–and every contribution will help treat a child for malaria. Anyone can have a laugh and help save lives at www.collegehumor.com/malarious.
“Our organization has played in the comedy space before, but never with the simple one-to-one ratio of Malarious,” says Dr. David Bowen, CEO of Malaria No More. “With ease and a little pocket change, viewers can watch their favorite celebrities and save a life in the matter of one minute. It doesn’t get much better than that.”
For more information, and to contribute and watch the Malarious videos, visit www.collegehumor.com/malarious. Follow Malarious on Twitter at @CollegeHumor and @MalariaNoMore, #malarious.
About CollegeHumor Media
CollegeHumor Media, an operating business of IAC (NASDAQ: IACI), is comprised of CollegeHumor.com, Jest.com, Dorkly.com, SportsPickle.com, and several syndication partnerships. A leading online entertainment company targeting people ages 18-49, CollegeHumor Media has created original content that has been viewed more than two billion times. Founded in 1999 with the launch of CollegeHumor.com, the sites deliver daily comedic content through videos, pictures, articles and jokes, both created and curated by the CollegeHumor staff. CollegeHumor Media attracts more than 15 million unique users per month and generates more than 100 million video views per month, with popular sketches and series such as “Jake and Amir,” “Hardly Working,” “Dire Consequences” and “Very Mary-Kate.” In addition to online content, the brand has expanded into apparel and other forms of entertainment including three CollegeHumor books and The CollegeHumor Show on MTV. For more information, visit www.chmedia.com or www.collegehumor.com, and follow CollegeHumor on Twitter @CollegeHumor.
About Malaria No More
Malaria No More is determined to end malaria deaths. We’re helping the world get it done by engaging leaders, rallying the public, and delivering life-saving tools and education to families across Africa. Founded in 2006 by business leaders Ray Chambers and Peter Chernin, Malaria No More is working to create a world in which no one dies from a mosquito bite. For more information, visit www.MalariaNoMore.org, read our Buzzwords blog, “Like” our Facebook page and follow us on Twitter.