The Pop Culture Phenomenon Garbage Pail Kids is Back
Topps Releases “Brand New Series” Giving Fans 55 New Characters to Collect and Enjoy
NEW YORK, Oct. 16, 2012 /PRNewswire-USNewswire/ — Topps launches a brand new collection of Garbage Pail Kids, the beloved pop culture brand, available nationwide starting today. The brand new collection, known as Brand New Series, is reminiscent of the original 1980′s collection and is the first new series launched since 2007. To celebrate the launch, fans have a chance to truly get into the action with a national sweepstakes where 5 winners will be immortalized as Garbage Pail Kids characters in a future series.
Brand New Series includes 55 new hand-painted characters, printed on the well-known trading card stickers. Remaining true to the past series of Garbage Pail Kids, the new edgy and endearing characters include clever puns, witty parodies, and exaggerated interpretations of childhood fears come to life. By finding humor in everyday situations and showing that it’s ok to laugh at our own flaws and quirks, Garbage Pail Kids encourages people to be comfortable with themselves and stay optimistic even in the most extreme circumstances.
“Garbage Pail Kids is being rejuvenated in a way that we haven’t seen in decades,” said Stephen Dumas, Garbage Pail Kids Brand Manager. “Brand New Series marks the comeback of Garbage Pail Kids and we cannot wait for people of all ages to fall in love with the uniquely clever new characters.”
In each package of Brand New Series, fans will enjoy a selection of cards from the set which features 110 new character cards and a series of 30 exclusive cards including Motion, Mix n’ Match and Adam Mania. The set also features rare cards for collectors including color parallels, sketch cards, printing plates and bonus cards.
- Motion cards use a lenticular technology to animate multiple frames as the card is tilted
- Mix n’ Match cards offer static cling stickers that can be hand-applied to design your own characters
- Adam Bomb, the iconic Garbage Pail Kid mascot, is featured on a series of cards that show his previously-unknown contributions to world history such as the discovery of fire and the launch of NASA’s first space shuttle
- Sketch cards are rare one-of-a-kind pieces of art that are individually hand-drawn by artists
- Printing plates are the metal plates that were used in the actual printing of the sticker cards
Brand New Series cards will be sold as a single pack, a jumbo pack including a bonus “Puzzle Poster,” and a value box with an exclusive Bonus Card, for suggested retail prices of $1.99, $5.29 and $10.49 respectively at Walmart, Target, Dollar Tree and other stores nationwide. For more information and regular brand updates, visit the official Facebook page at www.facebook.com/GarbagePailKids
“Be A Garbage Pail Kid” Sweepstakes
50 rare Golden Code Cards have been randomly inserted in Brand New Series packs, which can be redeemed for a box of free product and a chance to be one of five grand prize winners in the “Be A Garbage Pail Kid” sweepstakes. The grand prize winners will have a character named after them and they will be painted by one of the Garbage Pail Kids artists and included in a future set. Winners will be announced at the beginning of 2013.
Founded in 1938, Topps is a leading creator and marketer of sports and related cards, entertainment products, and distinctive confectionery. Topps entertainment products include Major League Baseball, NFL, UFC and other trading cards, sticker album collections, and collectible games. The Company’s confectionery brands include “Bazooka” bubble gum, “Ring Pop,” “Push Pop,” “Baby Bottle Pop” and “Juicy Drop Pop” lollipops. For additional information, visit www.topps.com.