YellowHammer Media Group Named one of Crain’s 2012 Best Places to Work in New York City
NEW YORK, Oct. 23, 2012 /PRNewswire/ — A Global leader in online display advertising, YellowHammer Media Group has been named one of this year’s “Best Places to Work in New York City” by Crain’s New York Business. The company placed within the top 50 businesses. Numeric rankings will be published in Crain’s December 3rd, 2012 issue.
Manhattan-based YellowHammer Media Group was launched in late 2009 by young veterans of the digital agency and online media buying worlds with a mission to develop pro-advertiser technology solutions that could fundamentally improve the $25 billion online display market. With a unique data-meets-technology-meets-creativity approach, YHMG’s innovative ad serving, creative optimization, and campaign management technologies are now driving some of the highest response-per-impression and true return-on-ad-spend for advertisers in the industry.
The company has rapidly become the “quiet giant” of the online display world by creating an arsenal of new technologies that address the pain-points that have plagued online display — transforming online advertising from a low-converting, branding-only option, to a true high-impact, direct response channel. All creative design, media planning & buying, ad optimization, and technology development teams are in-house which guarantees unprecedented accountability, transparency, and economic efficiency for clients.
While Yellow Hammer is a young company with a young, six-strong management team (average age — 28), their breakthrough display technology solutions led to nearly 500% revenue growth in 2011, and 50% growth in clients in 2012. The company now serves 81 advertisers across a dozen countries and across most mass-market verticals.
The company prides itself on being an exciting startup to work for. Boasting a gaming room, video game consoles, and a company-branded beer-pong table for entertaining clients, the company is attracting tech talent over heavyweights such as Google and Facebook. “New York is a very competitive recruiting market for employees,” says YellowHammer Chief Strategist Hagan Major. “We try to set ourselves apart from the crowd by making our office environment as fun as possible for employees. We’ve also got a very competitive softball team that has wins over industry competitors AOL and Rubicon.”
YellowHammer took home the 2012 Gold Stevie Award for “Management Team of the Year” (American Business Awards), and was also honored with a Silver Stevie in the “Fastest Growing Company of the Year” category. On September 28th, the award winning management team was recognized at a White House ceremony honoring Empact100′s 2012 showcase of companies run by the county’s top young entrepreneurs 30 and under with revenues over $100,000.
For more information, visit www.yhmg.com
Amy Van Der Veer
646.490.9841 ex 14
SOURCE YellowHammer Media Group