Lisa Fels Joins Brightline Strategies as Vice President for Strategic Communications and Marketing
ALEXANDRIA, Va., Oct. 24, 2012 /PRNewswire/ — Brightline Strategies, an award-winning strategic communications company, today announced that Lisa Fels has joined the company as vice president for strategic communications and marketing.
Based in Brightline Strategies’ Alexandria, Va. office, Fels is serving an array of corporate, association, non-profit and government clients across the medical technology, clean energy and healthcare sectors. She brings fifteen years of corporate communications and media relations experience, working with Fortune 500 technology and financial services companies in Washington, D.C. and New York.
“Lisa is a seasoned, results-oriented strategist with great passion for communications and creativity,” said Michael Broder, president and chief executive officer, Brightline Strategies. “Her communications expertise, resourcefulness and eye for detail will be an asset as Brightline Strategies continues to expand.”
Prior to joining Brightline Strategies, Fels was an account supervisor at Environics Communications in Washington, D.C., where she advised clients on public relations initiatives to improve visibility and establish brand leadership. Prior to Environics, Fels was a manager of media relations at Verizon. There she promoted the company’s products and services geared to mid- and large-business customers. Before joining Verizon, Fels was a director at The Glover Park Group, where she provided public affairs counsel. Earlier, she worked at New York Life Insurance Company, where she handled domestic media relations. Fels also worked in the corporate practice of Porter Novelli in New York and Edelman Public Relations in both Washington, D.C. and New York.
About Brightline Strategies
Founded in 1998, Brightline is an award-winning strategic communications company. Unlike conventional agencies that seek to change minds, at Brightline, we change behaviors – unlocking a company’s promise through ideas and experiences that influence the way people think, feel and, most importantly, behave. We accomplish this by focusing our considerable energies and talents on creating – and sustaining – differentiation and relevance of our clients’ brands, products/services, engagement models and audience messages. Our proprietary methodology is research-based and outcome-driven, merging the science and rigor of political communication with business strategy, experience management design, and performance improvement disciplines. The Company’s client base includes: technology, life science, energy, sports, real estate, and professional services companies as well as education and non-profit/trade associations. For more information, visit www.brightlinestrategies.com.
SOURCE Brightline Strategies