Northlich adds Kahiki Foods to roster
CINCINNATI, Oct. 29, 2012 /PRNewswire/ — Northlich, an award-winning brand engagement agency, has landed the Kahiki Foods account.
“Our experience in the food and retail sector spans decades. Our team has brought innovation in the category to market and has ensured that new generations of eaters are enticed into trying new cuisine,” Kathy Selker, CEO and president of Northlich, said. “We are pleased to partner with Kahiki as they enhance America’s eating experiences.”
Kahiki Foods, a premiere provider of frozen Asian entrees and appetizers out of Columbus, Ohio, will look to Northlich as its new agency of record. Northlich will apply its expertise in brand positioning to share the story of Kahiki’s growing product line.
“In a competitive space like Asian frozen cuisine, it’s important that we maintain a solid market presence through strong brand positioning,” said Darcy Zbinovec, president and COO of Kahiki. “Northlich’s well-rounded consumer knowledge will be a great asset as we continue to differentiate our brand and build affinity in the marketplace.”
About Kahiki Foods
Kahiki is dedicated to using authentic ingredients to make Asian-style foods that are great-tasting. This dedication continues to be the driving force for Kahiki’s chef-inspired products that provide customers with an extraordinary experience. Kahiki currently produces more than 70 items that can be found in retail grocery stores, membership warehouse clubs, convenience stores, and foodservice operations across the country.
Northlich is a 62-year-old brand engagement agency headquartered in Cincinnati, with offices in Columbus and Cleveland. We specialize in changing behavior and creating influence; we’re best known for our word-of-mouth/influencer, strategic, creative, public relations and media planning/buying practices.