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WhiteLabelDating.com Share Insights on AU Dating Market Success at iDate Sydney

November 1, 2012

SYDNEY, November 1, 2012 /PRNewswire/ –

WhiteLabelDating.com [http://www.whitelabeldating.com ], the award-winning dating
software and services provider, today announce their market-leading results in Australia
ahead of industry conference iDate Sydney [http://idate2013.com/conference-sydney-2012.php
], where the company will be exhibiting and presenting their findings.

WhiteLabelDating.com [http://www.whitelabeldating.com ]‘s presence in Australia is
particularly poignant, given the continuing rapid growth of the Australian dating market.
This is a market still monopolised by larger, more established dating sites that
historically has deterred new dating start-ups from successfully entering the territory.

However, with the influence of disruptive technologies like the white label model,
dating start-ups can now compete, succeed and make money from online dating in Australia.
Evidence of this lies in the success of WhiteLabelDating.com
[http://www.whitelabeldating.com ] partners like MumsDateDads.com AU
[http://www.mumsdatedads.com ], who have seen impressive revenue growths of over 539% in
the last twelve months.

WhiteLabelDating.com [http://www.whitelabeldating.com ] Operations Director, Matthew
Pitt, will be sharing the secrets of how dating start ups can successfully enter this
market in his iDate Sydney session, ‘Eating the Big Fish – Methods to Compete with the
Leading AU Dating Sites
[http://www.internetdatingconference.com/2012/AUSTRALIA/topic-dating-startups.htm ]‘, on
Friday 9th November at 1.30pm.

With over 15 years’ digital experience, Matthew is an authoritative voice in the
online industry and will be using real-life AU case studies to identify the key tools and
strategies necessary for launching a successful Australian dating site.
WhiteLabelDating.com [http://www.whitelabeldating.com ] will also be exhibiting at the
event.

The company, who have been the recipient of the prestigious iDate Award for ‘Best
Dating Software Provider’ for the past three years in a row, have rapidly expanded into
Australia in the past 12 months and their Australian networks now powers over 500 sites.

To arrange a meeting at iDate Sydney or for more advice on your Australian dating
start-up, please contact hello@whitelabeldating.com.

For more information about iDate Sydney, please visit the official website
[http://idate2013.com/agenda-sydney-2012.php ].

About WhiteLabelDating.com

Launched in 2003, WhiteLabelDating.com [http://www.whitelabeldating.com ] offers a
platform for brands and individuals to power their own dating sites that currently
includes The Independent [http://dating.independent.co.uk ], Evening Standard
[http://esdating.standard.co.uk ], Bauer Media [http://www.bauermedia.co.uk ], and Dennis
Publishing [http://www.dennis.co.uk ] and Plenty More Fish UK
[http://www.plentymorefish.com/uk_dating ] as partners. WhiteLabelDating.com
[http://www.whitelabeldating.com ] provides the dating software, membership database,
payment processing, customer support, hosting infrastructure and much more. You provide
your brand, website design and marketing and we do the rest.

WhiteLabelDating.com [http://www.whitelabeldating.com ] is part of Global Personals
Ltd [../../Downloads/globalpersonals.co.uk ]. With annualised revenues of GBP46 million,
the company has received a collection of accolades including fastest growing company in
the South East, UK, in the 2011 and 2010 Deloitte Fast 50
[http://globalpersonals.co.uk/press-release/global-personals-fastest-growing-online-dating-company-in-emea ]
and the Deloitte Technology Fast 500 EMEA
[http://globalpersonals.co.uk/press-release/global-personals-fastest-growing-online-dating-company-in-emea ]
, won Digital Business Of The Year 2010
[http://globalpersonals.co.uk/press-release/global-personals-ltd-wins-digital-business-of-the-year-2010-at-digital-entrepreneur-awards ]
, highly ranked in The Sunday Times Virgin
Fast Track 100
[http://globalpersonals.co.uk/press-release/global-personals-ltd-ranked-in-the-sunday-times-virgin-fast-track-100 ]
(2010, 2011) and the European Media Momentum Top 50
[http://globalpersonals.co.uk/press-release/global-personals-ranked-in-european-media-momentum-top-50-for-2nd-year-running ]
(2011, 2012). WhiteLabelDating.com
[http://www.whitelabeldating.com ] has also won ‘Best Dating Software Provider’ for the
last three years at the industry awards, iDate
[http://www.whitelabeldating.com/press/whitelabeldating-com-winner-of-best-dating-software-provider-for-3rd-year-running ]
.

        PR Contact:

        Louisa Muhsin
        press@whitelabeldating.com
        +61-390185777

SOURCE WhiteLabelDating.com


Source: PR Newswire