Aberdeen Asset Management Wins Three Awards for Fund Marketing and Communications
PHILADELPHIA, Nov. 7, 2012 /PRNewswire/ — Aberdeen Asset Management Inc. (“Aberdeen”) took home three awards for excellence in fund marketing and communications at Mutual Fund Education Alliance (MFEA) 2012 STAR Awards. Aberdeen was recognized for top honors in the medium company category for 1) The Bulletin magazine for closed-end fund investors; 2) digital innovation for retail communications for the Aberdeen Closed-End Fund Talk Channel; and 3) best educational advisor communications for a series of white papers.
In bestowing the awards, Kimber Lintz, director of MFEA, said, “The STAR Award judges were particularly impressed with Aberdeen’s approach of mixing its own fund managers with third-party economists and investment professionals in its magazines and white papers. The judges also commended the firm for using digital technology to deliver fund manager commentary and updates directly to the homes and offices of shareholders.”
Delivering our global perspective to shareholders
“Aberdeen is delighted that MFEA judges recognize our work in the closed-end fund sector, one of the oldest forms of collective investment vehicles with a long history of delivering appreciation and income to shareholders,” says Gary Marshall, head of Americas for Aberdeen Asset Management. “We are investing significant resources into digital communications; we realize that investors need easy access to fund manager commentary and insight into the world’s markets. We acknowledge the important work of financial advisors and will continue to support them through our series of white papers.”
About The STAR Awards
Now its 16(th) year, the STAR Awards program recognizes excellence in mutual fund marketing and communications. The Awards program is a prestigious recognition of investment companies in the fund industry who have made significant achievements in marketing, education and communications with investors and their financial professionals.
You can find out more about Mutual Fund Education Alliance (MFEA), a national mutual fund industry trade association, at http://www.MFEA.info.
About Aberdeen Asset Management
Aberdeen Asset Management PLC (the “Aberdeen Group”) is an independently?run asset manager listed on the London Stock Exchange and a member of the FTSE100, one of the world’s most widely used stock indices. The Aberdeen Group manages more than US$292 billion of assets for both institutions and private individuals from 32 offices in 23 countries as of August 31, 2012.
In the United States, Aberdeen Asset Management (AAM) is the marketing name for the following affiliated, registered investment advisers: Aberdeen Asset Management Inc., Aberdeen Asset Managers Ltd, Aberdeen Asset Management Ltd and Aberdeen Asset Management Asia Ltd, each of which is wholly owned by Aberdeen Asset Management PLC. “Aberdeen” is a U.S. registered service mark of Aberdeen Asset Management PLC.
SOURCE Aberdeen Asset Management Inc.