Patrick Connors Named Vice President, Publisher of Men’s Fitness
NEW YORK, Nov. 16, 2012 /PRNewswire/ — David J. Pecker, Chairman, President and CEO of American Media, Inc. (AMI), today announced the appointment of Patrick J. Connors as Vice President and Publisher of Men’s Fitness. Mr. Connors comes to Men’s Fitness from Conde Nast, where he most recently held the position of Associate Publisher, Digital and Print, for Glamour and Glamour.com.
“I’m honored to be named vice president and publisher of Men’s Fitness,” said Mr. Connors. “This amazing title has been a part of the publishing universe for over twenty-five years. There is a tremendous story to be told here and I am excited to bring my skill-set to the team and help grow such a dynamic brand.” Men’s Fitness is AMI’s monthly magazine that services young, performance-driven men by mixing fitness and nutrition with fashion, grooming and sports, as well as other editorial that comprise an active lifestyle.
David J. Pecker, President, Chairman and CEO of American Media, Inc., praised Mr. Connors for his rapid rise within the industry. “Patrick Connors, in six short years, has driven revenue growth and grown brand awareness across a variety of Conde Nast imprints. We are thrilled to have him join the AMI Family, where his outstanding track record and leadership skills will be a strong driver at Men’s Fitness.”
Prior to his role as Associate Publisher of Glamour and Glamour.com, Mr. Connors served as Associate Publisher for Details and Details.com. In this position, he led a team of thirty people and built brand and sales strategy across categories resulting in 40% growth of new business in 2010. He was awarded the Conde Nast Outstanding Revenue Growth Achievement Award.
Mr. Connors began his career at Conde Nast in 2006 as Beauty Director for Lucky Magazine. From there, he established a strong reputation as a sales and marketing leader, holding numerous roles at Glamour including National Ad Manager and National Advertising Director. Prior to joining Conde Nast, he was Beauty Manager at Latina Media Ventures, where he grew all beauty categories by 15% over one year.
Looking ahead to his new role at Men’s Fitness, Mr. Connors seeks to define the cutting edge reader for this AMI flagship publication. “Men’s Fitness Editor-in-Chief Michael de Medeiros has created a creative springboard for growth through his fine stewardship of the magazine,” said Mr. Connors. “From this platform, I am excited to integrate sales and marketing across the magazine and digital landscapes to make Men’s Fitness the leading brand in the men’s health, fitness and lifestyle category.”
Chris Scardino, AMI Executive Vice President and Group Publishing Director, noted the synergy that the new team is bringing to the brand. “Patrick Connors provides Men’s Fitness with the unique and very desirable combination of leadership, experience and diverse relationships in the advertising community,” said Mr. Scardino. “We are confident that Michael’s editorial vision and execution coupled with Patrick’s deep knowledge of the men’s lifestyle category will drive Men’s Fitness to new levels of success with both readers and advertisers.”
About American Media, Inc.?
American Media, Inc. owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. AMI’s titles include Star, OK!, National Enquirer, Globe, Soap Opera Digest, Shape, Men’s Fitness, Muscle & Fitness, Flex, Muscle & Fitness Hers, Fit Pregnancy and Natural Health. AMI also manages 18 different digital sites including RadarOnline.com, OKmagazine.com, Shape.com, MensFitness.com, MuscleandFitness.com and FitPregnancy.com. AMI’s magazines have a combined total circulation of almost 7 million and reach more than 55 million men and women each month. AMI’s digital properties reach an average of 10 million unique visitors and 80 million page views monthly.
SOURCE American Media, Inc.