Last updated on April 17, 2014 at 12:39 EDT

Ovelin launches GuitarBots at Slush Conference, Helsinki, Finland

November 21, 2012

HELSINKI, Finland, November 21, 2012 /PRNewswire/ –

Ovelin Ltd. announced today the release of their second title GuitarBots, an
innovative guitar learning game played online with any real guitar – acoustic or electric
at Northern Europe’s leading startup conference, Slush, Helsinki Finland.

http://photos.prnewswire.com/prnh/20121121/577757 )

GuitarBots takes the concept of gamified guitar learning introduced in the company’s
previous title WildChords to a whole new level, offering challenges both for the beginner
and more advanced guitarists.The player on an intergalactic quest of guitar mastery. To
save an oncoming space concert, the player must learn basic guitar skills. In order to
advance in the game, the player has to unlock new songs and practice areas by playing
songs correctly with a band. This game-like progression makes it fun and motivating to
develop real guitar skills.

“Everyone has the potential to learn to play a musical instrument – The key to success
is to keep practicing, especially in the early phases,” said ChristophThuer, Ovelin CEO
and founder. “GuitarBots makes guitar practice more fun and motivating, which in turn
makes learning easier.”

GuitarBots is suitable for all ages and skill levels, featuring step-by-step
tutorials, a built-in tuner and a variety of songs with both beginner and advanced
difficulty levels.

“We wanted to make GuitarBots easy to start, even if you’ve never played the guitar.
The game starts by teaching you how to tune the guitar, and guides you step-by-step to
more advanced skills,” said MikkoKaipainen, the COO and co-founder. “More advanced users
can choose to skip the basics and start playing the more difficult songs right away.”

Starting with GuitarBots is simple – you can play the game directly on your web
browser. The game is played with a real guitar (acoustic or electric), using the
computer’s microphone to “listen” to the chords and notes played. No cables or complicated
setup required.

GuitarBots is available online for Mac and PC computers on the web browser. Mobile
device (tablet and phone) clients are currently in development and will be announced in
the near future.

GuitarBots is available online at http://www.guitarbots.com.

Slush, Northern Europe’s leading startup conference takes place yearly in Helsinki,
Finland. Slush brings together the early-stage startup scene from Northern Europe and
Russia with top-tier angel investors and venture capitalists. Slush is organised by
Helsinki-based accelerator Startup Sauna. For more information about Slush contact
Charlotta Liukas, charlotta.liukas@slush.fi

About Ovelin ltd.

Ovelin is changing the way people learn to play musical instruments. Headquartered in
Finland, the company is known as the creator of the popular guitar learning game
WildChords for iPad. WildChords, played cord-free with a real guitar, has been the number
1 music app in 34 countries, featured in the Sunday Times ‘World’s Best Apps 2012′ list,
WIRED magazine and TechCrunch. It has also won several awards, the Best European Learning
Game in 2011, and winner of SXSW 2012 and MIDEM 2012.



About WildChords

WildChords is a popular guitar learning game developed by Ovelin for the Apple iPad It
is played with a real guitar, utilizing leading world-class audio signal processing to
enable cordless gameplay. The game uses the microphones of the iPad to “listen” to the
chords and notes played on the instrument. WildChords is suitable for the beginner guitar
players of all ages.

More details on WildChords on the Apple App Store at:


About Slush
Slush is a two day startup conference bringing together dynamic, early-stage startups with
angel investors and venture capitalists. Organised by Helsinki-based accelerator, Startup
Sauna, Slush consists of two days filled with pitches, lightning talks, fireside chats,
product demos, investor meetings, coaching sessions, job interviews and, above all,
extensive feedback.


For more information contact Ovelin ltd on +358407764954, media@ovelin.com or
visit http://www.ovelin.com/guitarbots.




Source: PR Newswire