Bosley® Professional Strength(TM) Receives Awards from Two Major Beauty Industry Publications
CARSON, Calif., Nov. 27, 2012 /PRNewswire/ — Bosley Professional Strength (bosleypro.com), the comprehensive haircare line that helps men and women maintain thicker, fuller-looking hair, is topping off an exciting year with awards from two of the top beauty industry publications. The readers of both American Salon and Beauty Launchpad have voted the brand to the top of three categories, recognizing the effectiveness of their hair-preserving products.
The December issue of Beauty Launchpad, one of the most popular magazines for salon professionals, announced its 2012 Readers’ Choice award winners, including Bosley Professional Strength–twice. BosRevive Thickening Treatment, a rejuvenating leave-in formula, was named Best Thickening Treatment for Men. BosRevive Nourishing Shampoo and BosRevive Volumizing Conditioner were also recognized as part of the overall Best Thinning Regimen.
Readers of American Salon, a leading hairstyling trade publication since 1877, similarly honored Bosley Professional Strength in its October issue with its 2012 Professional Choice award for best Thinning Hair Regimen.
“This has been a remarkable year for Bosley Pro. In addition to introducing five innovative new haircare products in 2012, we expanded beyond salons for the first time with distribution at ULTA and Beauty Brands stores,” said Bosley Professional Strength President Eric McLemore. “Recognition from two of the top salon magazines underscores what an important time this has been in the brand’s growth, and we could not be prouder.”
Bosley Professional Strength is looking ahead to an even better 2013, which will include the launch of a new in-salon service, Bos-Renew Scalp Micro-dermabrasion. This treatment will allow stylists to perform an anti-aging “facial” for the scalp by exfoliating, unclogging follicles, and providing a healthier environment for new hair to grow.
Bosley Professional Strength products are available at professional beauty salons and barber shops nationwide, as well as ULTA and Beauty Brands stores.
About Bosley Professional Strength:
Bosley(®), the most recognized hair restoration brand in the world, has created Bosley Professional Strength for thicker, fuller-looking hair. The Bosley Professional Strength collection, launched in January 2010, includes daily-use thickening products for color-treated and non-color-treated hair, volumizing styling products, and healthy hair treatments, all of which offer an effective solution to create thicker, fuller-looking hair. Bosley Professional Strength is available at professional beauty salons and barber shops nationwide. Product prices range from $14.95 to $48.95. For more information, visit www.bosleypro.com.
SOURCE Bosley Professional Strength