NFL Stars Ray Lewis, Jamaal Charles And Chris Culliver Launch Mobile Consumer App Powered By MoZeus Inc. To Benefit Charities
ATLANTA, Dec. 12, 2012 /PRNewswire/ — MoZeus Worldwide, the number one Mobile Impressions company, is pleased to launch a consumer photo mobile app today that utilizes NFL stars to raise money for charity. vamp! by MoZeus Worldwide is a new-age, celebrity photo sharing app that allows consumers to place themselves directly next to NFL Stars Ray Lewis of the Baltimore Ravens, Jamaal Charles of the Kansas City Chiefs and Chris Culliver of the San Francisco 49ers. The app is available for immediate download on the Android and Apple/iOS platforms.
The vamp! augmented reality software allows you to SUPER-IMPOSE yourself into several different photos with each athlete for Virtual Athlete Mobile Photos. The final photos can be found inside the camera gallery on the fan’s mobile device which allows the individual to quickly and easily share them via social media outlets such as Instagram, Facebook and Twitter.
One lucky fan will win an opportunity to have their photo taken with the “real” Jamaal Charles following the Kansas City Chiefs final home game on Dec. 23, 2012. A different fan will have a similar opportunity with the “real” Chris Culliver after the San Francisco 49ers final home game on Dec. 30, 2012.
The free vamp! mobile app is immediately available for download at the Apple App Store and Android Marketplace. Fans can individually select each athlete’s six-pack of photos for 99-cents, with a portion of the proceeds also benefiting the United Athletes Foundation (UAF).
“I’m excited about this cutting-edge technology which will allow my fans to interact with me in a whole new way – while raising money for charity,” said Ray Lewis.
“I partnered with MoZeus a while ago because I love the technology and thought it was an innovative way to benefit charity,” said Jamaal Charles.
Chris Culliver added, “This is cool new platform that allows my fans to give back. I look forward to viewing the fan photos posted on social media and having the opportunity to meet two of them at a San Francisco 49ers game later this season.”
To date, MoZeus Worldwide has worked with more than 200 brands, agencies and sports properties to leverage the SMART Activator for more than 100,000 event days, resulting in 10 million unique leads and 30 million survey questions answered. MoZeus has partnered with Ford, Verizon, Coca-Cola, Comcast, AT&T, Beam Global, Starbucks, Nissan and Harley Davidson, among many others.
“We’re thrilled to have three NFL stars who are at the top of their profession, but are also fully engaged in social media outlets such as Twitter and Facebook,” said Charles Jones, co-founder and Chief Operation Officer for MoZeus Worldwide. “MoZeus is excited about this partnership and what this new approach to celebrity charity engagement will mean to fans, as well as other worthy charities, worldwide.”
Lewis, Charles and Culliver represent UAF (www.UnitedAthletesFoundation.com), which is a non-profit organization founded in 2008. UAF is a group of professional athletes who understand their unique role in improving the lives of both the athlete fraternity and the general community in its entirety by leveraging their celebrity status to help the cities in which they live. Founded by former NFL player Reggie Howard, others on the board include NFL legend Jim Brown and NBA legend Julius “Dr. J” Erving.
To enter the “Meet the Athlete” contest, fans will need to download the vamp! app, take and submit a photo of themselves with one of the athletes via the MoZeus Facebook page or utilize #vamp! on Twitter. The deadline for entry varies by athlete. For more information on MoZeus Worldwide, to learn more about the celebrity app, or for a complete set of rules and regulations, please visit www.MoZeus.com or call 1-888-YMOZEUS (966-9387).
Twitter handles include Jamaal Charles (@JCharles25), Chris Culliver (@CullyInTheHouse), Ray Lewis (@RayLewis52com) and MoZeus Worldwide (@MoZeusWorldwide).
About MoZeus Worldwide
Headquartered in Atlanta, MoZeus Worldwide is a next generation mobile marketing and content management software company. Its SMART Activator application, the most-used event marketing application in the world, provides a comprehensive “toolbox” of innovative, cost-efficient experiential marketing platforms and mobile applications in one cutting-edge bundle that utilizes smartphones, Facebook, email and photo/video sharing to provide real-time consumer results. To date, MoZeus has worked with more than 200 brands, agencies and sports properties for more than 100,000 event days, resulting in 10 million unique leads and 30 million survey questions answered. Notable clients and properties that utilize MoZeus include Ford, Verizon, Coca-Cola, Comcast, AT&T, Beam Global, Starbucks, Nissan and Harley Davidson, among many others. For more information please call 1-888-YMOZEUS (966-9387) or visit www.MoZeus.com.
SOURCE MoZeus Worldwide