Parago Announces Appointment Of Global Directors
Marc Edward-Smith and Theresa Wabler assume new roles amidst global service expansion
LEWISVILLE, Texas, March 13, 2013 /PRNewswire/ — Parago, a global incentives and engagement company, today announced the appointment of Marc Edward-Smith as Global Creative Director and Theresa Wabler as Global Marketing Director. Marc joined Parago during its acquisition of UK-based Intuitive Group in 2012 and Theresa has been Parago’s Director of Marketing for four years.
“We deliver solutions around the world, and it’s important that we have leaders charged with delivering our global vision,” said Rodney Mason, Parago’s Chief Marketing Officer. “Marc and Theresa will be focused on the success of all of our clients, in every territory.”
Marc, based at Parago’s UK office, has created print, web and broadcast campaigns for a number of global brands. Prior to Parago, Marc worked for several of London’s top design and advertising agencies, and was also a creative director for the UK’s leading satellite TV network, Sky TV. He will lead Parago’s creative team in Europe and the United States.
Theresa is a strategic marketing and PR veteran with experience in emerging payments and rewards companies, including Citi Prepaid and CashEdge. In her new position, she will lead the insights and strategy to own the voice of the markets Parago serves and drive global branding, awareness, partner marketing and new business efforts across the company’s product lines.
Parago is the most comprehensive single source for incentives and engagement programs, issuing $2 billion in rewards for over 50 million consumers, employees and independent channel sales representatives every year in more than 130 countries. For more information on Parago, visit us at www.parago.com.
Parago is the leading source for incentive and engagement programs that motivate consumers, sales channels and employees. With clients around the globe, Parago has distinguished itself in the rewards-based incentives field for more than ten years by consistent reinvention of legacy approaches, introducing 27 industry firsts and receiving three patents. Parago issues more than $2 billion in rewards every year, and offers the most all-inclusive approach to turn-key consumer, channel and employee management worldwide. For more information visit www.parago.com, the Parago blog or Twitter.