Project6 Design Conveys Cutting-edge Approach to Fitness Branding with Launch of Responsive Website for Full-Service Luxury Fitness Resorts Company ClubSport
Award-winning San Francisco Bay Area web design and development company Project6 Design launches new website for ClubSport, a luxury active-lifestyle brand of fitness resorts and hotels in California, Nevada, and Oregon.
BERKELEY, Calif., March 19, 2013 /PRNewswire/ — San Francisco Bay Area web design and development company Project6 Design announces the launch of a new web design and development project for ClubSport, a group of luxury active-lifestyle hotel and fitness resorts. The goal of this project was to convey a confident, cutting-edge approach to fitness, while updating its web presence and providing tools to effectively communicate the brand’s services.
Project6 approached the task by redesigning and integrating ClubSport’s various websites, including seven resorts and health clubs into one comprehensive website using Drupal as the content management system. In addition, outdated scheduling technology was replaced with a custom scheduling tool, and an ad campaign manager with its own scheduling ability was developed. Revamped branding and navigation achieved a modern and cohesive look and feel for all the brand properties.
“This project tackled multiple issues,” says Project6 founder Esten Sesto. “Creating one site provides easy access to multiple editors for making quick changes, and the integrative scheduling tool expands the capabilities of each site by displaying weekly schedules for each property as well as linking to that location’s instructor bios. And on top of all the complexities of the project, the website is also responsive so it naturally fits every possible display size.”
“Project6 rocked our web world!” says Carrie Gilbert, Web Content Specialist from ClubSport. “They took the time to listen to our team’s many (sometimes conflicting) opinions and concerns, and created something that impressed us all. They really took our websites to a whole new level. And these websites were no walk in the park! I was really impressed with the Project6 team. Our fabulous new websites really are their own testimonials. I would highly recommend Project6 for their excellent work, service, and integrity.”
ClubSport(®) fitness resorts and Renaissance ClubSport(® )hotels are owned and operated by Leisure Sports, Inc., an active-lifestyle business with properties in California, Nevada, and Oregon. They provide world-class service, contemporary facilities, and innovative sports and fitness programs to discriminating clientele. www.clubsports.com
About Project6 Design, Inc.
Project6 Design, established in 2001, is an award-winning San Francisco Bay Area (Berkeley, CA) based graphic design firm that specializes in strategic brand, print, web design, and development services. Their strategic process helps clients reflect their true brand character, solve complex usability problems, and drive business results. Experts in the areas of High Tech, Retail, Education, and Nonprofit, clients include the Serena Software, eBay, CA Technologies, Old Navy, Gap, University of California – San Francisco, Stanford University, United Way, and the Siebel Foundation. www.project6.com
Project6 Design, Inc.
Esten Sesto, Founder & President
(510) 540-8005 ext. 100
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SOURCE Project6 Design, Inc.