Last updated on April 17, 2014 at 17:30 EDT

Microsoft Dynamics Calls on all UK Businesses to Enter Change Ambassadors Competition

March 22, 2013

LONDON, March 22, 2013 /PRNewswire/ –

Entry deadline – 29th March 2013

Microsoft Dynamics, in partnership with the Economist Intelligence Unit, is calling
for final submissions to the Change Ambassadors Programme 2013, which will recognise the
skills, efforts and vision of key change-makers within UK business.

The competition is about recognising those employees who, often behind the scenes,
have helped execute successful change- big or small.

The inaugural awards are encouraging anyone who has executed successful change within
their organisation in the UK in the last 24 months to make their submission before entries
close on Friday 29th March 2013.

The awards are open to businesses of all sizes in the UK and are targeting managers to
departmental heads or business executives, with five awards on offer across key
categories: Marketing, People and Culture, Technology, Finance, and No Boundaries.

The shortlisted entries will be announced in April 2013 and the final winners of each
category will be revealed at an exclusive awards ceremony on Thursday 16th May 2013. They
will be decided by category judges made up of qualified experts from leading British
businesses, academia, and other influential thinkers.

Each of the winners will receive a week-log executive seminar at the prestigious
Cranfield School of Management, an annual digital subscription to The Economist and an
audience for the winner and their organisation with some of the country’s leading figures
in business at the awards ceremony in May.

Prestigious judges of the five categories include:

        - Doug Baillie, Chief Human Resources Officer at Unilever and member of the
          Unilever Leadership Executive, will judge entries to the People and Culture category
        - Umair Haque, Director of Havas Media Labs and ranked one of the world's most
          influential management thinker by Thinkers50, will judge the No Boundaries category
        - Tom Standage, Digital editor at The Economist, who oversees the publication's
          website, Economist.com, and its mobile-phone, tablet and e-reader editions, among
          judges in the Technology category
        - Jonathan Salem Baskin, President of Baskin Associates who, with 28 years'
          experience working with some of the world's leading brands and author of award-winning
          marketing blog Dim Bulb, will judge the Marketing category
        - Scott Moeller, Director and Founder of the M&A Research Centre at Cass
          Business School, will judge the Finance category.

The judges will be looking for entries that demonstrate excellent inter-personal,
communication, leadership and management skills and self-motivation, among others.

They will assess effectiveness through a combination of quantitative and qualitative
information, including ROI and productivity, sponsor’s and peers’ feedback.

Alasdair Ross, Global Product Director at the Economist Intelligence Unit and host of
the awards ceremony, says: “The Change Ambassadors Awards celebrate the efforts and
innovative thinking of people in the UK who have implemented change in their organisation.
Businesses need talented individuals who can identify where change is needed to stay one
step ahead of the competition.”

Steve Morrow, Director, Microsoft Dynamics UK, lead sponsor, said: “The most
successful businesses understand the need to adapt as the world evolves around them. At
the heart of change there is always an individual who pioneered an idea from inception to
reality and fundamentally improved the way that business works; these awards are designed
to reward their achievements.”

For more information and to find out how to enter please visit:
http://www.changeambassadors.com [\\tvcdata01\company\CLIENTS\Client Files\CLIENTS
13\Microsoft Dynamics\www.changeambassadors.com ]

Notes to Editor

Keep up to date on exciting new developments, including newly confirmed judges to the
panel at #changeambassadors on Twitter.

About Microsoft Dynamics

Over the last three decades, Microsoft has consistently transformed the way that
people live, work, play and connect through great technology. Microsoft is redefining how
business solutions empower people for greater success, predict potential issues and
opportunities, and enable organisations to expand the possibilities for competitive

Microsoft Dynamics is a flexible, powerful business solution for CRM and ERP that
enables you to be agile and progressive in a constantly changing world. Dynamic Businesses
are connected, forward-looking organisations that thrive by empowering their people to
reach their full potential.

Businesses can consume the Microsoft Dynamics technology in the model that works for
them – as an integrated suite in a business or subsidiary, or workload by workload in
larger enterprises, with the workloads together composing the simplicity of a suite.

About the Economist Intelligence Unit

The Economist Intelligence Unit (EIU) is the world’s leading resource for economic and
business research, forecasting and analysis. It provides accurate and impartial
intelligence for companies, government agencies, financial institutions and academic
organisations around the globe, inspiring business leaders to act with confidence since
1946. EIU products include its flagship Country Reports service, providing political and
economic analysis for 195 countries, and a portfolio of subscription-based data and
forecasting services. The company also undertakes bespoke research and analysis projects
on individual markets and business sectors. More information is available at
http://www.eiu.com or follow us on http://www.twitter.com/theeiu

The EIU is headquartered in London, UK, with offices in more than 40 cities and a
network of some 650 country experts and analysts worldwide. It operates independently as
the business-to-business arm of The Economist Group, the leading source of analysis on
international business and world affairs.

SOURCE Microsoft Dynamics & Economist Intelligence Unit

Source: PR Newswire