Santaro Announces Exclusive Distribution Agreements with Internet Cafe Chains
BEIJING, March 28, 2013 /PRNewswire/ — Santaro Interactive Entertainment Company (OTCQB: STIE) (the “Company” or “Santaro”) has confirmed that it has entered into exclusive revenue-sharing distribution agreements for Santaro’s 1799.com game platform with three Internet cafe chains in Chengdu, the capital of Sichuan Province. The three Internet cafe chains are: Chengdu Space Time Engine Network Technology Co., Ltd., Sichuan Star Network Co., Ltd., and Sichuan LZSH Network Technology Co., Ltd. The agreements secure the participation in the distribution of the games on www.1799.com by a minimum of 2,000 internet cafes in Chengdu and other cities in Sichuan. The agreement covers all of the third-party and self-developed games on www.1799.com, including board and card games. The Internet cafes will make the games on the Santaro platform, 1799.com, available to the Internet cafe users by putting screensaver videos, desktop icons, browser ads, popup ads and internal software integrated directly into the users’ computers. In addition to the province of Sichuan, the agreements allow distributions of the 1799.com platform to the Internet cafes located in the Provinces of Yunnan, Guizhou and Henan and the city of Chongqing.
Pursuant to the agreement, the Internet cafe chains located within the Chengdu metropolitan region will share 45% of the platform’s monthly revenue, and 40% if located outside of the region.
Mr. Zhilian Chen, Santaro’s Founder and Chairman added: “A huge number of gamers in China play online games through Internet cafe networks. We believe that this agreement will provide a great boost to the 1799.com platform, as it significantly enhances Internet cafe users’ direct access to Santaro’s platform. Sichuan and the surrounding provinces have thousands of very popular Internet cafes, and we are very excited that our online game platform will feature directly on their computers.”
About Santaro Interactive Entertainment Company
Santaro Interactive Entertainment Company primarily designs, develops and operates 3D online games, including web-based Massive Multiplayer Online Role-Playing Games (MMORPGs). Santaro’s main focus is on digital interactive entertainment products, primarily in developing and operating web-based multiplayer online games, based on its proprietary SOUL game engine and game development platform. For those unfamiliar with these complex virtual games, typically players spend weeks, even months, in a multiplayer online role-playing environment, adopting the role of a particular character – a warrior or a sorcerer, for example – developing skills and weapons, and engaging adversaries in a series of missions or combats.
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SOURCE Santaro Interactive Entertainment Company