LDR Experiences Record Growth in First Quarter 2013
Crowdcasting Pioneer Grows 52 Percent by Adding 83 New Stations
LAS VEGAS, April 8, 2013 /PRNewswire/ — Broadcast technology company LDR (www.LDRinteractive.com) enjoyed record growth during the first quarter of 2013 in terms of new station partners and international expansion.
LDR added 83 new stations to its client roster, bringing its total customer count to 243 representing a 52 percent growth rate. In addition, LDR entered two new international markets in the quarter – Sweden and Namibia – increasing its total overseas footprint to 7 countries. The company’s revenue growth in 2012 was exceptionally strong with income doubling in 2012 compared to 2011.
The announcement is being made here at the annual NAB Show being held here from April 6 – 11 where LDR CEO and co-founder Daniel Anstandig is delivering a presentation, together with Jon Erdahl, president of 3D Media Ventures, on the “Ten Critical Business Shifts for Radio Broadcasters.” The session will be held Tuesday, April 9 at 10:30 a.m. in room N232.
“LDR’s first quarter 2013 growth rate – and the company’s 2012 financial performance – are testament to the revolutionary technology our team has built as well as our strong customer service. We have developed a reputation for providing the best service in the industry,” said Mr. Anstandig. “We anticipate tremendous growth for the remainder of 2013, in part because of our international expansion and recent partnership agreement with OXIS Media to represent LDR throughout Europe.”
Among the stations that have committed to using one or more of LDR’s technology platforms – LDR.1, LDR.Takeover and LDR.TopicPulse – in the quarter are WHO-AM (Des Moines, Iowa), WDTW-FM (Detroit), WSHE-FM (Hollywood, Fla.), KGLK-FM (Houston-Galveston), WJMN-FM (Boston), WIHT-FM (Washington, D.C.), WMAD-FM (Madison, Wis.), WKDD-FM (Canton, OH), WLKO-FM (Charlotte, N.C.), WTAM-AM (Cleveland), WPOC-FM (Baltimore), WZFT-FM (Baltimore), WBWR-FM (Columbus, Ohio), KHHT-FM (Los Angeles), WAPE-FM (Jacksonville, Fla.), Lugna Favoriter (Sweden), RIX FM (Sweden), Bandit Rock (Sweden), WSBT-AM (South Bend, Ind.) and 99 FM Namibia (Namibia).
“Our listeners get the experience of truly taking over the station for two hours each night and our sales department has great assets to sell, and the clients have a truly unique fully integrated campaign to deliver their message,” said Mark Medina, program director for WIHT-FM HOT 99.5 in Washington, D.C. who recently implemented LDR.Takeover. “We’ve immediately embraced the data as actionable music research data which is truly helping to break music on the station. The back end is simple and very user friendly, and the LDR support team is awesome at helping us to zero in on our sales and programming goals.”
“We selected LDR’s TopicPulse because there really isn’t another service available that combines news story trending with social media,” said Bill Gamble, operations manager, WSBT Radio Group in South Bend, Indiana. Our news staff and web producers use the platform to ensure we don’t miss a story, especially those trending on social media.
LDR is a global leader in innovative interactive broadcast technology. Its LDR.1 and LDR.Takeover platforms are on the air at over 240 radio stations, networks, and broadcast groups in the USA, Canada, Europe and Asia, reaching over 65 million listeners monthly. LDR empowers listeners to become real-time collaborators in on-air programming, automatically adjusting content based on audience input. LDR’s new TopicPulse system provides valuable real-time information to newsrooms and content producers on what topics are getting local social buzz. More information is available on LDR at http://www.LDRinteractive.com.