Ektron Renews Microsoft Partnership Competencies, Receives High Scores in Microsoft Customer Satisfaction Survey
Company Scores 100 Percent in Overall Customer Satisfaction
NASHUA, N.H., May 7, 2013 /PRNewswire/ — Ektron announced today that it has renewed its Microsoft Partnership Gold “Application Development” and Silver “Content and Collaboration” competencies. Renewing Microsoft competencies enables Ektron to continue its access to exclusive Microsoft training, software licenses and support to better serve customers.
“Ektron has had a mutually beneficial relationship with Microsoft since our company was founded 15 years ago,” said Bill Rogers, Ektron CEO and Founder. “Outside of the benefits that Gold and Silver competencies bring to our company and in turn to our customers, we were pleased to see the results of Microsoft’s Customer Satisfaction survey. As Ektron continues to grow, customer satisfaction is a huge focus area for us and we have an internal mandate to provide the best customer service in our space.”
As part of the Gold competency renewal process, Ektron participated in Microsoft’s annual Customer Satisfaction Index (CSAT), focused on customer satisfaction drivers including key performance indicators such as “Ability to Meet Needs,” “Value Received,” and “Overall Satisfaction.” Ektron’s results met or exceeded Microsoft CSAT benchmarks in every category with customer respondents indicating:
- Overall Satisfaction – 100 percent
- Would You Recommend? – 91 percent
- Technical Competency of Staff – 90 percent
“Ektron provides us with marketing capabilities we didn’t have with our previous CMS,” says Kim Reaves, Manager, Digital Media at Ektron customer NACCO Materials Handling Group, Inc. “Through targeted content and targeted search we are able to tailor a customer’s experience to their specific lift truck application needs. Ektron’s Smart Form technology and faceted search allowed us to build a Product Selector that dynamically responds to a user’s customized lift truck specifications without even having to click on search. They just select criteria and the results change dynamically with each selection. Now our customers can get an idea of the type of lift truck they need prior to contacting a dealer. This helps the customer, and the dealer, make an informed decision when selecting the right product to do the job.”
For more information on the NACCO Materials Handling Group Ektron implementation, see http://www.ektron.com/Case-Studies/NACCO-Materials-Handling-Group–Creating-a-Global-Platform-with-Ektron/.
Ektron simplifies the creation, management and delivery of digital experiences for global organizations that are looking to drive revenue growth and improve customer satisfaction. Ektron helps companies deliver customer experiences to their audiences through digital channels by using content to engage consumers and drive business outcomes. Headquartered in Nashua, N.H., with offices in Australia, Canada and the U.K., Ektron has thousands of customers including: Fairmont Raffles Hotels International, Las Vegas Sands, Microsoft, NASDAQ and National Health Services UK. For more information: www.ektron.com.