Last updated on April 16, 2014 at 11:25 EDT

iPinYou to Organize 2nd Global RTB Summit to Lead Digital Advertising into the Era of BigData and Cloud Computing

May 8, 2013

BEIJING, May 8, 2013 /PRNewswire/ — iPinYou, the largest DSP (Demand-Side Platform) in China, today announced the 2nd iPinYou Global RTB Summit will be held on May 30 at the Beijing Pangu Seven Star Hotel in Beijing, China.

As the only annual high-level conference in global RTB advertising, the 1st iPinYou Global RTB Summit reached a big success, which not only gathered the top brand advertisers, agencies, major RTB players and global leaders, but also created a big buzz for driving the development of RTB advertising in China. This year’s upcoming summit will make a leap forward as there will be more experts and business leaders in global RTB advertising participating and sharing their insights through a series of keynote speeches, panel discussions and dialogues. Over 500 participants from Fortune 500 advertisers, including Microsoft, IBM, COFCO, leading agencies such as WPP, IPG, OMG, and global leaders in RTB advertising will discuss and showcase how BigData and RTB advertising create new value for the advertisers and how they open a door to a new era for digital advertising.

Dr. Tian Suning, the Founder of CBC Capital and the most representative pioneer in cloud computing in China, will deliver a keynote speech at the summit. Ciaran O’Kane, the Founder and CEO of AdExchangeWire, the world’s most influential media focusing on RTB advertising, Sara Ye, the President, China of IPG MAP and 20 other industrial leaders also confirmed they will participate in the summit. There will be an awards ceremony during the summit for announcing and awarding the Season One championship of The 1st Global RTB Algorithm Competition, organized by iPinYou and well-known academic organizations and universities worldwide including Princeton University, Peking University and UCSC.

For more detailed information about the summit, please access http://www.ipinyou.com.cn/globalrtbsummit/en/index.html

About iPinYou

Founded in 2008, iPinYou is a leading internet advertising technology company and the largest DSP (Demand-Side Platform) in China. Our vision is to improve the efficiency and productivity of digital advertising. We have built competitive advantages upon world-class real-time advertising architecture and algorithms and patented technology in audience profiling and audience targeting.

For more information please visit http://www.ipinyou.com.cn.


Source: PR Newswire