Shape Editor-in-Chief Tara Kraft to Head Womens’ Active Lifestyle Group
NEW YORK, May 10, 2013 /PRNewswire/ — American Media, Inc. (AMI), today announced that Shape Editor-in-Chief, Tara Kraft, has been appointed Vice President and Group Editorial Director for AMI’s Womens’ Active Lifestyle Group. In addition to her Editor-in-Chief role at Shape, Ms. Kraft will oversee Fit Pregnancy, the only mainstream title devoted exclusively to fitness and health for pregnant women, and Natural Health, an organic lifestyle magazine.
“Lifestyle and fitness transcends all categories, and I am thrilled to have the opportunity to develop exciting editorial content for the readers of Fit Pregnancy and Natural Health,” said Ms. Kraft. “Fit Pregnancy will be celebrating its 20(th) Anniversary in its upcoming August/September issue and Natural Health has been a leader in the healthy living category since 1971.”
The editorial staff for both publications will now be based at AMI’s New York City headquarters.
About American Media, Inc.
American Media, Inc. (AMI) owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. AMI’s titles include Star, OK!, National Enquirer, Globe, Country Weekly, Soap Opera Digest, Shape, Men’s Fitness, Muscle & Fitness, Flex, Muscle & Fitness Hers, Fit Pregnancy and Natural Health. AMI also manages 18 different digital sites including RadarOnline.com, OKmagazine.com, CountryWeekly.com, Shape.com, MensFitness.com, MuscleandFitness.com and FitPregnancy.com. AMI’s magazines have a combined total circulation of 7.3 million and reach more than 55 million men and women each month. AMI’s digital properties reach an average of 23 million unique visitors and 160 million page views monthly.
AMI also provides Publishing Services which includes Distribution Services, Inc. (DSI), the No. 1 in-store magazine sales and merchandising marketing company in the U.S. and Canada. DSI places and monitors AMI’s publications and third-party publications to ensure proper displays in major retail chains and national and regional supermarket chains. DSI also provides marketing, merchandising and information gathering services to third parties, including non-magazine clients. Publishing Services also provides print and digital advertising sales and strategic management direction in the following areas: manufacturing, subscription circulation, logistics, event marketing and full back office financial functions.
SOURCE American Media, Inc.