Shape.com Is Number One in Unique Visitors and Page Views
NEW YORK, June 12, 2013 /PRNewswire/ — Shape.com has moved into the number one position in its Comscore competitive category for May and has outperformed the Women’s Health, Self and Fitness web sites with over 2.3 million unique visitors and 18 million+ page views. The 91% increase in visitor traffic over prior year was the highest in the category.
Tara Kraft, Editor-in-Chief of Shape, and Vice President and Group Editorial Director, Women’s Active Lifestyle Group, at American Media, Inc. commented, “For the past year, Shape.com has been the fastest growing site among our competitive set. We’ve always been the market leader in print, and now Shape.com is #1 in online traffic as well.”
About SHAPE: SHAPE, the flagship brand of AMI’s Women’s Active Lifestyle Group, reaches 5.9 million active readers and is number one in circulation, ad pages and 13 worldwide editions. SHAPE connects with women throughout their daily lives with its innovative brand extensions, including online, email, mobile efforts and award-winning consumer events.
About American Media, Inc.: American Media, Inc. (AMI) owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. AMI’s titles include Star, OK!, National Enquirer, Globe, Country Weekly, Soap Opera Digest, Shape, Men’s Fitness, Muscle & Fitness, Flex, Muscle & Fitness Hers, Fit Pregnancy and Natural Health. AMI also manages 18 different digital sites including RadarOnline.com, OKmagazine.com, CountryWeekly.com, Shape.com, MensFitness.com, MuscleandFitness.com and FitPregnancy.com. AMI’s magazines have a combined total circulation of 7.3 million and reach more than 55 million men and women each month. AMI’s digital properties reach an average of 24 million unique visitors and 181 million page views monthly.
SOURCE American Media, Inc.