Falcons Fans Kick Off The Season In A Tasty New Way: Atlanta Falcons To Serve Kayem All-Beef Franks At Georgia Dome
Kayem Signs New Multi-Year Deal as the Official Hot Dog and Sausage of the Atlanta Falcons Football Team and the Georgia Dome
ATLANTA, Sept. 18, 2013 /PRNewswire/ — Atlanta Falcons fans’ road to the Super Bowl starts in a particularly delicious way, as visitors to the Georgia Dome can now enjoy a new and improved hot dog and sausage at all Falcons games. The Falcons and Kayem Foods announced today a new multi-year sponsorship and licensing agreement to manufacture and distribute Kayem Franks and Sausage at the Georgia Dome during Falcons games. The partnership makes Kayem the official brand of Franks and Sausage of the Atlanta Falcons and the Georgia Dome.
To celebrate the new partnership with the Atlanta Falcons, Kayem has launched the Ultimate Falcons Fan Experience Sweepstakes. Beginning Sept. 6(th) and continuing through Oct. 7th, fans can visit http://a.pgtb.me/w9wB65 to enter to win a private VIP shopping trip with an Atlanta Falcons player at a local Publix Super Market, where fans can shop the aisles and choose up to $250 in groceries. The grand prize winner will also win great tickets and a VIP parking pass to the Falcons game versus Tampa Bay on Oct. 20(th) and can also take home an autographed item of Atlanta Falcons merchandise. Two second place winners will receive two tickets to the Falcons game versus Tampa Bay and a signed item of Atlanta Falcons merchandise.
The Atlanta Falcons agreement helps Kayem continue to increase its presence in the southeastern United States. This year, Kayem rolled out its Beef Hot Dogs and Beef and Pork Hot Dogs throughout Publix Super Markets, the largest and fastest-growing employee-owned supermarket chain in the United States. Kayem is now available at Publix in Georgia, Alabama, South Carolina, Florida and Tennessee and is looking to expand into other venues in the near future.
“We’re thrilled to partner with the Atlanta Falcons and to introduce our great tasting franks to the diehard sports fans watching the Falcons this season at the Georgia Dome,” said Bob Kufferman, Kayem Senior Brand Manager. “This partnership is the latest milestone in our efforts to expand Kayem’s brand presence throughout the southeastern states, while delivering our top-quality franks and sausage to all, whether you are watching the game or hosting your backyard family cookout.”
Kayem Franks at the Georgia Dome feature Kayem’s special all-beef recipe, offering a unique blend of spices for a distinct bolder flavor. Kayem’s proprietary pork recipe offers a distinct hearty flavor as well. The plump and juicy franks and sausage have no fillers and are MSG and gluten free.
“We are excited to have Kayem as a multi-year partner and to introduce the distinct flavor of Kayem’s Franks and Sausages to our fans as we kick off the regular season,” said Tim Zulawski, Vice President of Sponsorship Sales and Service, Atlanta Falcons. “For us, it’s all about creating the best football experience for our fans and by offering a great tasting and trusted brand of hot dogs and sausage like Kayem, it will only further enhance the game-day experience at home games and events at the Georgia Dome throughout the season.”
Kayem Foods, founded in 1909, is the largest meat processor in New England and is expanding its presence throughout the east coast. Owned and operated by the same family for more than 100 years, the company manufactures Kayem Franks, the #1 brand of franks sold in New England. Kayem is best known for its Old Tyme Natural Casing franks.
Contact: Sophie Hamersley RF|Binder, for Kayem Foods (781) 559-0442 Sophie.Hamersley@rfbinder.com
SOURCE Kayem Foods