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Global Application Store Market 2012-2016 Features Giant Players Google Inc., Amazon.com Inc. and Nokia Corp.

November 25, 2013

DUBLIN, November 25, 2013 /PRNewswire/ –

Research and Markets ( http://www.researchandmarkets.com/research/w9h8rp/global)
has announced the addition of the “Global Application Store Market 2012-2016″
[http://www.researchandmarkets.com/research/w9h8rp/global ] report to their offering.

(Logo:
http://photos.prnewswire.com/prnh/20130307/600769 )

TechNavio’s analysts forecast the Global Application Store market to grow at a CAGR of
32.83 percent over the period 2012-2016. One of the key factors contributing to this
market growth is the increasing penetration of broadband. The Global Application Store
market has also been witnessing increasing acceptance of mobile advertisements. However,
the unavailability of high-speed broadband could pose a challenge to the growth of this
market.

The key vendors dominating this market space are Apple Inc., Google Inc., Research In
Motion Ltd., and Nokia Corp.

The other vendors mentioned in the report are Microsoft Corp., Amazon.com Inc., and
Samsung Electronics Co. Ltd.

Commenting on the report, an analyst from TechNavio’s Telecom team said: Mobile
entertainment includes gaming, browsing, and watching videos on a mobile phone. Since the
priorities of consumers change, their way of life also changes. Taking this into
consideration, application developers have developed applications that provide
entertainment. In the present scenario, people have to travel more for business purposes,
and hence the time for entertainment is limited. Therefore, the adoption of applications
for entertainment is increasing. For instance, the mobile gaming application
[http://www.researchandmarkets.com/research/w9h8rp/global ] Angry Birds is highly used by
smartphone users worldwide. Additionally, mobile television is becoming popular among
end-users.

According to the report, one of the major drivers is the increasing adoption of mobile
broadband. As mobile broadband is necessary to download and use mobile applications, its
availability will encourage end-users to download applications and improve the
functionalities of their mobile devices.

Further, the report discusses that two of the major challenges in the market are the
availability of free applications and the increase in piracy.

For more information visit

http://www.researchandmarkets.com/research/w9h8rp/global

        Research and Markets
        Laura Wood, Senior Manager.
        press@researchandmarkets.com
        U.S. Fax: +1-646-607-1907
        Fax (outside U.S.): +353-1-481-1716
        Sector: Mobile Content
         [http://www.researchandmarkets.com/categories.asp?cat_id=347&campaign_id=w9h8rp ]


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SOURCE Research and Markets


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