Last updated on April 20, 2014 at 21:20 EDT

XMG announces the Great Canadian Appathon(4) is Back to Hack

December 20, 2013

A call for up-and-coming game makers across Canada to develop a mobile
game within 48 hours over the weekend of January 17(th) and win over $35,000 in cash prizes

TORONTO, Dec. 20, 2013 /CNW/ – Once more, award winning mobile games
studio XMG is challenging students from coast-to-coast to test their
talent and carry on the legacy that is the Great Canadian Appathon
(GCA): a crazy, intense and exhaustingly wonderful hackathon to design
the next hit mobile game in just 48 hours. From January 17(th) to January 19(th) Canadian college and university students will race against the clock
and take their chance at winning a $25,000 grand prize, $5,000
runner-up prize and numerous category prizes. In addition, the top 15
teams of the GCA(4) will receive a VIP ticket to participate in Canada’s first national
open data hackathon, the Canadian Open Data Experience (CODE), which
includes a seat in the invite-only CODE hacker-hub in Toronto as well
as travel and accommodation.

“We are proud to announce that going into its fourth year, the GCA
remains not only the largest and most national appathon in Canada, but
it is also the first and only hackathon to be officially sponsored in
part by the Canadian Government,” says Ray Sharma, President and
Founder of XMG Studio Inc. “But this is by far not the only new and
exciting change: McDonald’s has stepped up and will help feed the
hungry hoards of hackers as the official food sponsor and we’re
bringing in the art schools in a way that has never been done before.
We have built a custom tool that allows, for example, a developer from
the University of Ottawa to link up with an artist from the Ontario
College of Art & Design to collaborate!”

Taking a completely new approach to the creation of teams and allowing
students to connect and find each other across the boarders of
different fields of study, schools and provinces, the GCA(4) has kicked expectations for national hackathons up a notch. The
specially developed matchmaking tool in the sign-in section of the GCA(4) website allows anyone to find the team members needed to take an idea
from concept to completion.

“This means everyone has the chance to bring together an ultimate team
of programmers, artists and designers and truly opens up the
competition to everyone – regardless of digital prowess,” says Steve
Engels, Senior Lecturer, Dept. of Computer Science at the University of
Toronto, one of the designated GCA(4) HUBs. “The results of this effort will be better-balanced teams and
thereby higher quality submissions.”

Like the Great Canadian Appathon(3) – the largest competitive hackathon in Canada to date with over 500
participants – the GCA(4) guarantees all who take part 48 hours of intense fun, the opportunity
to learn all kinds of new code, and a chance to build a mobile game on
their operating system of choice. Students can compete from any of the
20 physical GCA(4) HUBs set up on campuses of selected Universities and Colleges, or
participate virtually from their homes, schools or their local coffee
shop. XMG will be sending its talented designers and developers to
selected HUBs to motivate and mentor the teams. All others can rely on
a 48-hour support line for questions and advice on how to work with the
latest interfaces.

The GCA(4) will start at 5 p.m. (local time) on January 17(th), 2014 and continue for 48 hours, ending at 5p.m. on January 19(th), 2014. Following the event, the submitted games will be evaluated on
criteria such as the degree of innovation, the fun and entertainment
factor, the level of art and design polish as well as stability. The
three finalists will be honoured on February 13(th) 2014 in Toronto at the Grand Finale event where they will demo their games in front of a live audience and
the GCA celebrity judges.

More information about the event including supported platforms, team
registrations, rules and regulations, campuses already signed-on or
information on how to get your campus involved, please visit www.greatcanadianappathon.com.

About XMG Studio:

XMG Studio Inc. is an award-winning developer and publisher of mobile
games. Founded in late 2009, XMG has developed a track record for
innovation excellence in mobile gaming including the release of
critically acclaimed games downloadable on your iOS, Android, and
Windows Phone devices. Based in Toronto, XMG is one of the largest
indie mobile game studios in Canada. Named as one of the top global
mobile games developers to watch by popular media, XMG is focused on
providing creative expression through gameplay for all fans of fun.


Source: PR Newswire