SBTech to Present Next Generation of Live and Mobile Betting at ICE 2014

January 28, 2014

LONDON, January 28, 2014 /PRNewswire/ –

Global innovators and award-winning providers of sports betting solutions, SBTech are
all set to present their next generation of mobile and live betting to an eager crowd at
this year’s ICE Totally Gaming expo in London, February 4-6.

SBTech will be presenting their highly demanded new live betting platform, which
features 12,000 monthly live betting events, an impressive selection of unique and
exciting bet types / markets designed to enhance users’ sports betting experience, a
variety of new markets, particularly in Soccer, Tennis and US Sports, and an entire new
platform designed specifically for the Asian market, with sophisticated online and agent
system and customised user interface.

ICE 2014 visitors will also be able to learn more about SBTech’s top of the range
mobile betting platform, which offers state of the art sports betting and access to some
of the most popular online casino games from leading developers Microgaming and Sheriff
Gaming, both of which can be enjoyed using the same account and wallet, with just one sign
in needed.

Also on the cards for SBTech’s ICE 2014 appearance is their popular betting shop
solution, which allows for a more streamlined and profitable operation thanks to the
implementation of tailor-made solutions for betting terminals and touch screens combined
with a more sophisticated agent and betting shop management system.

SBTech is looking forward to presenting the results of their hard work at the popular
online betting and gaming expo:

“We’re particularly excited about our mobile betting platform as it’s the only one of
its kind on the market that allows users to experience cutting edge sports betting and
industry leading online casino games using wallet single sign on,” says SBTech CEO, Itai
Zak. “We’ve worked hard to ensure our products are developing at the same rate as
available technology, with our live and mobile betting platforms designed to be enjoyed on
all the latest tablets as well as other top mobile devices, while our betting shops
solution allows our land based clients to offer their offline punters an equally
up-to-date experience.”

SBTech will be at stand S3-110 (Entrance S1) at the ICE Totally Gaming expo from
February 4-6.

About SBTech
Established in 2007, SBTech is a leading provider of interactive sports betting solutions
and services to traditional and regulated markets. The complete offering includes an
innovative, dynamic and highly customized suite of turnkey and fully managed online,
mobile and offline solutions, which push the interactive betting industry into new



Source: PR Newswire

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