Greater Zurich Area Among Europe’s Regions of the Future

March 12, 2014

ZURICH, March 12, 2014 /PRNewswire/ –

The Greater Zurich Area is one of Europe’s regions with the highest economic
potential. In the ranking of the fDi magazine, the Greater Zurich Area ranked second out
of 10 European regions. It even captured first place in the smaller European regions

http://photos.prnewswire.com/prnh/20140312/674246 )

Every two years the fDi magazine, published by the Financial Times [http://www.ft.com
], embarks on a search for the cities and regions of the future. Economic potential,
business friendliness, cost effectiveness, infrastructure, human capital and lifestyle are
compared in this comprehensive study.

Greater Zurich Area at the top

Switzerland and in particular the Zurich region have done very well in the latest
“European Cities and Regions of the Future 2014/2015
[http://www.fdiintelligence.com/content/download/53088/1366403/file/European%20Cities%20and%20Regions%20of%20the%20Future%202014:15.pdf ]
” study. The Greater Zurich Area came in
second place among all European regions and in first place among the smaller regions with
the highest economic potential. According to the fDi magazine, the strengths of the
Greater Zurich Area include human capital and lifestyle. Sonja Wollkopf Walt, CEO of the
Greater Zurich Area AG, commented: “Recent economic rankings confirm, undoubtedly, that
the Greater Zurich Area is one of the prime business locations in the world – now and in
the future. Essential for the competitiveness of the Greater Zurich Area are precision
technologies. Their greatly specialized products and services offer a unique combination
of cutting-edge innovation, sophisticated design, technological perfection and savvy

The city of Zurich offers great business climate

The city of Zurich came in first place in the mid-sized European cities economic
potential category. Besides Zurich, Geneva also received good ratings from the fDi
magazine. Infrastructure and business friendliness are also the city’s strengths, with
Zurich capturing first place in both those categories, too.

The Greater Zurich Area AG

The Greater Zurich Area AG, a nonprofit organization, is the investment promotion
organization for the Greater Zurich business region. It connects international companies
abroad to Switzerland’s economic center and assists them in setting up companies and
making investments in the Greater Zurich Area. Its sponsor is the “Stiftung Greater Zurich
Area Standortmarketing”, a public-private partnership that was established in November
1998. Since that time, its membership has grown to include the cantons of Glarus, Grisons,
Schaffhausen, Schwyz, Solothurn, Zug and Zurich, the region Winterthur, the city of Zurich
as well as many renowned Swiss companies.


        Greater Zurich Area AG
        Lukas Sieber, Head of Communications



SOURCE Greater Zurich Area AG

Source: PR Newswire

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