Feast Magazine Expanding to Regional Presence
ST. LOUIS, April 9, 2014 /PRNewswire/ — Feast Magazine will expand to a regional presence in October 2014, covering the state of Missouri with a focus on St. Louis and Kansas City, as well as Eastern Kansas and Southern Illinois.
“St. Louis will be the heart and the hub of the magazine as we grow,” said Feast Publisher Catherine Neville. “With this expansion, Feast is poised to expose our region’s culinary scene to a large, broad audience, educating people in St. Louis, as well as on a national level about the richness of our Midwest food culture.”
The magazine, which launched August 2010, will increase its page count and more than double its monthly distribution from 70,000 copies to 150,000. Distribution will include 80,000 in the St. Louis area; 50,000 in the Kansas City area; and 20,000 in Columbia, Jefferson City and throughout Missouri’s wine regions.
“With the expansion, the design and photography possibilities for visual storytelling are endless,” said Art Director Lisa Allen. “It’s exciting to be able to showcase the work of our region’s talented photographers.”
Feast’s digital content will see similar growth, with an expanded online and social media presence. Those looking for a taste of their hometowns or seeking new places to dig into will get instant access to all of the region’s best food and drink through Feast’s digital outlets.
“Half the fun of food is in the discovery, and food is one of the top reasons people travel,” said Digital Managing Editor Kristin Brashares. “We’ll take our digital audience along for the ride as we journey across the region in search of all of its culinary treasures.”
The magazine’s Emmy-winning television show, Feast TV, will evolve to encompass more regional stories.
“We’ve taken viewers to the country’s largest black walnut plant in Stockton, Mo., and to Effingham, Ill., to see the John Boos & Co. factory, so our audience already looks to us for this type of content,” Neville said. “Now we’ll be able to give them more of the stories they expect from us.”
A network of writers, photographers and videographers will collaborate with Feast’s editors to find and tell stories of the people and places that define local food and drink.
“We will rely on strong voices to reflect what is happening in the region, expanding our platform to share food stories with a larger audience while also keeping our readers informed about what’s happening in their hometowns,” said Print Managing Editor Liz Miller.
Feast’s mission – in print, online and on television – is to inspire and educate food lovers while it actively supports growth in the culinary industry.
“We see our role as being two-fold,” said Neville. “We exist to excite our audience and also to foster success in the food industry. What creates success for restaurants, wineries, breweries and shops is meaningful exposure. Feast’s expansion will allow us to cover and support the food industry in an impactful way while enticing a much larger audience to explore the pleasures of the plate.”
FEAST is a publication of Suburban Journals of Greater St. Louis
For more information contact
Catherine Neville publisher@feastSTL.com
SOURCE Feast Magazine