Elsevier’s ScienceDirect Delivers Enhanced Mobile Reading Experience on Tablets and Smartphones

May 13, 2014

AMSTERDAM, May 13, 2014 /PRNewswire/ –

Growth in researchers’ use of mobile devices to access scholarly content

drives need for outstanding user experience when reading scientific literature

Elsevier [http://www.elsevier.com ], a world-leading provider of scientific, technical
and medical information products and services, today announced the launch of an optimized
mobile version of ScienceDirect
[http://www.elsevier.com/sciencedirect?utm_source=elscom&utm_medium=press&utm_campaign=sdmob1405 ]
, its leading full-text scientific database.

The updated mobile version of ScienceDirect now allows researchers to read journal
articles on mobile devices through a specifically designed interface offering high
readability and a streamlined page layout. Users of ScienceDirect that access journal
articles on a mobile device will automatically be directed to a dedicated page which
offers an online experience tailored for mobile use. The mobile view is designed around
how people work when they use mobile devices, including simple browse, scan, read or
save-for-later features. The mobile view is also built with high performance principles to
counter the high latency, low bandwidth and limited processing power of mobile devices.

“Too many websites that claim to be built for mobile are actually designed for the
desktop and then shrunk into a mobile device format, resulting in an uneasy compromise.
Simultaneously, researchers are used to accessing consumer sites on mobile devices with
amazing user experiences – why shouldn’t they have the same experience at work? This
updated mobile version of ScienceDirect is streamlined to perform optimally on mobile
devices; delivering the mobile experience that has become the norm outside of work
environments,” said Ammy Vogtlander, Vice President ScienceDirect Product Management at
Elsevier. “We wanted to be certain we were giving our users every means possible to access
the content they want, when they want it and where they want it – supporting better
research outcomes.”

The updated mobile version of ScienceDirect has been designed based on user feedback
and consultation. Users want focused and fast access to articles, with easy reading and
navigation that keeps resizing, panning and scrolling to a minimum. The mobile version of
ScienceDirect now supports fast navigation, access to similar results, easy access to
references, the ability to view tables and a pinch-to-zoom feature. Users can also choose
to open articles as a PDF and can export articles to Mendeley, RefWorks, and in BibTeX
format, among others.

Beta user experience has been very positive. Dr Katja J. Teerd of Wageningen
University, one of the beta testers, commented, “Overall it’s a very clear, pleasant
experience! Articles read like a book on an e-Reader, and the readability is very good
with a great font size. It’s also very handy that I can get to the full text from the
reference list.”

More information is available on ScienceDirect
[http://www.elsevier.com/sciencedirect?utm_source=elscom&utm_medium=press&utm_campaign=sdmob1405 ]
including a video demonstration of the enhanced mobile view, or connect on Twitter
[https://twitter.com/sciencedirect ]

About ScienceDirect

ScienceDirect [http://www.elsevier.com/online-tools/sciencedirect ] is home to almost
one-quarter of the world’s peer-reviewed full-text scientific, technical and medical
content. Over 15 million researchers, health care professionals, teachers, students and
information professionals around the globe rely on ScienceDirect as a trusted source of
nearly 2,200 journals, almost 900 serials and 25,000 book titles. ScienceDirect supports
research and education with interactive elements in articles such as audio, video, graphs,
tables and images, and offers tools so users can easily set alerts. Content on
ScienceDirect also features embedded links to external datasets, including earth and
environmental science data from PANGAEA [http://www.pangaea.de ], abstract and indexing
data from Scopus [http://www.scopus.com/home.url ] and chemical reactions data from Reaxys
[http://www.elsevier.com/online-tools/reaxys ]. With almost 12 million content pieces
available-including pre-publication release of articles and open access
[http://www.elsevier.com/about/open-access/open-access-options ] content from Elsevier
journals-ScienceDirect is a premier platform for discovering the world of research.

About Elsevier

Elsevier is a world-leading provider of information solutions that enhance the
performance of science, health, and technology professionals, empowering them to make
better decisions, deliver better care, and sometimes make groundbreaking discoveries that
advance the boundaries of knowledge and human progress. Elsevier provides web-based,
digital solutions – among them ScienceDirect [http://www.sciencedirect.com ], Scopus
[http://www.scopus.com ], Elsevier Research Intelligence
[http://www.elsevier.com/online-tools/research-intelligence ] and ClinicalKey
[https://www.clinicalkey.com ] – and publishes nearly 2,200 journals, including The Lancet
[http://www.thelancet.com ] and Cell [http://www.cell.com ], and over 25,000 book titles,
including a number of iconic reference works.

The company is part of Reed Elsevier Group PLC [http://www.reedelsevier.com ], a
world-leading provider of professional information solutions in the Science, Medical,
Legal and Risk and Business sectors, which is jointly owned by Reed Elsevier PLC and Reed
Elsevier NV. The ticker symbols are REN (Euronext Amsterdam), REL (London Stock Exchange),
RUK and ENL (New York Stock Exchange).

        Media contact
        Liz Griffioen

SOURCE Elsevier

Source: PR Newswire

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